Online and Mobile Channels Drivers of Travel Industry Growth
The travel industry recorded another strong performance in 2015, with 9% value growth. Online and mobile sales are expected to fuel a 4% CAGR increase in travel sales overall over 2015-2020, up at 8% and 21% CAGRs in constant value terms, respectively. The rise of digital channels in travel is also having a strong impact on company shares, with three online travel agencies, Expedia, Priceline and Ctrip, leading travel intermediaries in terms of value sales in 2015. In particular, the Chinese player Ctrip recorded a sharp 58% increase in value sales in 2015.