The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.Learn More
Education standards are an excellent predictor of future consumption habits in a country. When education standards rise, this means a higher proportion of the population will work in skilled jobs with higher salaries. Among the BRIC markets, Russia has the highest proportion of its population aged 15+ with higher education, at 15.2% in 2013. India has the lowest adult literacy rates, at just 53.1% for females aged 15+ and 75.8% for men in 2013 due to widespread illiteracy in rural areas.