World Travel Market Africa delivers the leading global events for the travel industry. One of six shows in the WTM portfolio, our Africa show was launched in 2014 to bring the benefits and opportunities of our global industry expertise to travel professionals in this region.
Taking place in Cape Town, South Africa, join 6,263 travel industry professionals as they attend Africa’s leading and only business to business (B2B) exhibition for both the inbound and outbound African travel and tourism markets.
Through our industry networks, global reach and regional focus, WTM Africa creates personal and business opportunities providing our customers with quality contacts, content and communities.
Session title: Prospects of tourism in Sub-Saharan Africa: Why travel modes matter?
Session description: Over the past 5 years, tourism grew to become an important economic factor across sub-Saharan Africa, with more governments betting on improved socio-economic conditions, regional integration, promotional campaigns and diversification to stimulate revenue from the sector. The trend also gave room for infrastructure development, as transportation played a key role for sustainable growth. Euromonitor’s presentation will focus on the dynamics and impacts of travel modes in tourism across the region.
Session date and time: Tuesday, 7 April at 11:30 – 14:15
Speaker name(s) and title(s): Christele Chokossa, Senior Analyst