World Food Innovate Virtual Summit
The World Food Innovate Virtual Summit (10-11 November 2020) provides attendees with the tools, ideas and inspiration to align their product, in terms of formulation and market position with the shifting demands and market trends. The global audience is comprised of innovation, R&D, NPD and marketing professionals looking to hear about industry best practice as well as the latest breakthrough innovations and addressing current and past COVID concerns for the food industry. The program is designed to give you the same expertise, case studies and networking opportunities as a physical event, with industry leaders, experts and senior food professionals who are leading the future direction of the industry.
Session title: Snackification: Snacks, Meals and the Future of Blurred Eating Occasions
Session description: Coronavirus (COVID-19) deeply disrupted snack occasions. In the short term, drastic reductions in mobility changed snacking from an “anytime, anywhere” to “always at home” occasion. Immediate consumption, impulse and experiential elements were substantially reduced, while portability became the defining feature of category and channel performance. This report explores how the pandemic’s evolution will shape the future of snacking, with key opportunities and threats.
Session date and time: Wednesday, 11 November at 12.10-12.45pm CET
Speaker: Karine Dussimon, Senior Consultant in Food and Nutrition, Euromonitor International