Tissue World Milan

Milan, Italy
March 25, 2019 to March 27, 2019

Tissue World Milan trade show and conference is the flagship show of Tissue World, the leading global event series serving the tissue industry worldwide since 1993. The biennial event provides an international platform for tissue manufacturers, converters, jumbo roll suppliers and an exhaustive range of industry suppliers to network and source for the latest tissue industry technologies and solutions. Since the first edition in 1993, the event has become the crucial meeting point of the industry. 

Session title: Between Risks and Opportunities, Reimagining the Future of Retail Tissue in Western Europe

Speaker name(s) and title(s): Manon Quilleré, Research Analyst

Session description: Western Europe is a mature region for retail tissue, with per capita consumption of 8.7 kg per person. High level of market penetration, along with slow population growth and prominence of private label are the main factors causing sluggish value and volume growth in retail tissue in the region. Some categories remain however more dynamic than others and offer a number of opportunities for growth. According to Euromonitor International, the region’s unmet potential is estimated at 1.2 million tonnes, or US$4 billion in retail consumer tissue.This presentation will therefore include the following topics:- Key trends in retail tissue in Western Europe, key category dynamics, and fastest growing markets- Current and potential risks for future growth- Finding opportunities – focus on drivers of future growth, including success stories in value-added innovation, retail dynamics, and e-commerce strategies.

Session date and time: 25 March at 15:30 CET