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Hong Kong Convention and Exhibition Centre, Hong Kong
04.27 – 04.30.18

Entering its 33rd edition this year, the Hong Kong Gifts and Premium Fair is recognised as the largest fair of its kind in the world. It is a highly effective platform for designers, manufacturers and wholesalers to make new business acquaintances. The 2017 fair hosted more than 4,300 exhibitors from 31 countries and regions and attracted close to 47,000 international buyers.

Website: http://bit.ly/HongKongGiftsAndPremiumFair2018

Top 5 Global Digital Consumer Trends in 2018
Session Date & Time: 27 April, 2018; 2:30pm – 3:30pm
Session Room: Seminar Room, Hall 5E, HKCEC
Technological advances continue to influence how consumers browse and buy inside and outside a merchant environment. Digital-savvy consumers shop differently and are forcing a fundamental change in the market. Mobile technology and internet accessibility will play key roles in shaping consumer preferences. In this session, Michelle Evans will uncover the top 5 digital consumer trends shaping the market in 2018, along with Asia-focused case studies.
(Show More)
SPEAKER
Michelle Evans, Global Head of Digital Consumer Research

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