The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.Learn More
On June 11th, Euromonitor International will organize for the very first time a conference in Vietnam, Ho Chi Minh, dedicated to top-level managers from FMCG companies, the banking sector, governmental and trade organisations. Euromonitor will discuss Business Opportunities & challenges in Vietnam & the wider Southeast Asia region and How they will be impacted by the top global consumer trends.
Come and learn the latest trends in Vietnam and how YOU can tap on market insights to maximise your business opportunities in a trendsetting region/country.
Session One – Business Opportunities & Challenges: Vietnam & Southeast Asia – An Hodgson, Head of Income and Expenditure
Vietnam and the Southeast Asia region remain the key focus of global business developments due to healthy economic growth. By 2023, Vietnam’s consumer expenditure is expected to grow by 64.5% with 87% of the population having internet access. Euromonitor International will explore on how Vietnam and Southeast Asian consumers spending behaviour evolve and what are the top key drivers in the future.
Session Two – Top Global Consumer Trends and their impact in Vietnam and Southeast Asia – Ruby Bui, Senior Research Analyst; Hana Pham, Regional Business Development Manager – SEA; Chau Dam, Associate Consultant
In a rapidly evolving environment, the top global trends provide insight into changing consumer values and priorities by exploring how consumer behavior is shifting to disrupt businesses globally. Euromonitor will review emerging trends expected to make the biggest impact globally, regionally and in Vietnam.
Session date and time: Tuesday, June 11th from 1:30 pm – 5:00 pm