Cosmoprof Worldwide Bologna is the leading trade show dedicated to all areas of the cosmetics and professional beauty industry: Perfumery and Cosmetics, Natural/Organic Products, Packaging, Machinery, Contract and Private Label Manufacturing, Raw Materials, Beauty and Spas, Hair and Nails.
In 2018, more than 250,000 industry professionals, opinion leaders and experts from all over the world took part in the show, discovering the latest trends and innovations in the industry, analyzing case histories and making new contacts.
Session title: Beauty Through the Lens of Holistic Wellness
Speaker name: Irina Barbalova, Global Lead Health and Beauty
Kseniia Galenytska, Consultant – Beauty & Fashion
Session description: With the concept of holistic wellness now becoming fully integrated into beauty perceptions and routines, the need for a lifestyle-oriented brand portfolio is more relevant than ever. While the response to this movement has manifested itself in multiple forms already, the scope for exploring new concepts as well as traditional alternatives to support a wider portfolio of wellness concerns still remains significant. From tailored education and guidance to renovated product formats and services, as well as experiences that endorse holistic solutions, the beauty and wellness convergence is undergoing a paradigm shift set to transform the industry in the future.
Session date and time: Saturday 16th March 10:45 – 11:30 CET