The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.Learn More
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Cosmoprof Asia Digital Week is a 5-day virtual event to be held from 9-13 November 2020 to connect with global beauty professionals in real-time.
Session description: Green Beauty has been the industry buzz word over the past decade, with the belief that natural is the best for our skins. However, in recent years, the lack of regulations on certifications and testing has taken the shine off, as the industry has questioned whether organic ingredients are the safest. Clean Beauty is the current trend that emphasizes minimalism, simplicity, and efficacy of the whole supply chain; regardless of whether the products are natural or synthetic. In Euromonitor’s presentation, we will explore the movement from Green to Clean Beauty through brand and product examples, and dive into the latest concept of Conscious Beauty – a 360 approach that focuses on the public’s understanding and awareness, to respond to one’s needs and the environment.
Session date and time: Wednesday, 11 November at 10:00am HKT
Speaker: Jane Zhang, Analyst