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Innovations, sustainability, and trends in the spotlight of the conference programme “Turn trends into business” is the Cosmetic Business‘ slogan for the 15h edition. Identifying trends at an early stage, developing relevant innovations, and producing and selling them sustainably – these are three of the most important secrets to success for the cosmetics industry and its suppliers. This is why the focus of the two-day conference programme of the international trade fair for the cosmetics supplier industry at MOC Munich from 5 to 6 June will be on innovations, sustainability and trends. In addition to the lectures and workshops in the conference programme, the new Innovation Route and Green Route at the fully booked exhibition will literally mark the path to tomorrow’s success.
Session title: Reinventing Color Cosmetics industry: key global trends and drivers
Speaker name: Nadejda Kreč, Senior Analyst
– Industry overview: Global and regional dynamics of Color Cosmetics; industry’s performance versus overall Beauty industry, development of different color cosmetics segments
– Meaningful Consumerism: Changing values of modern consumers
– New growth concepts: Indie brands Vs „Fast beauty“, Ethical cosmetics, Holistic wellbeing concepts, Empowerment of Beauty
– Prospects: Forecasts dynamics and key drivers of Color Cosmetics globally and in Western Europe
Session date: Thursday, 6 June 2019, 2:00 p.m. – 2:30 p.m.