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Session title: Beauty Beyond 2020: Top Themes Emerging From COVID-19

Session description: The beauty industry will face unprecedented challenges in 2020 and beyond. COVID-19 created significant economic and lifestyle shifts, which are inevitably affecting beauty consumption, spend and routines. Consumer habits formed during the pandemic will shape product preferences and shopping behaviors ahead. As a result, Euromonitor international identified the top themes emerging from the impact of COVID-19 on consumer markets. This presentation analyzes the most impactful themes on beauty, the varied implications and expected industry outlook to help players navigate what’s next.

Session date: 21 July 2020

Speaker: Kayla Villena, Senior Beauty Analyst