Euromonitor to Speak at Interface 2016


Event: Interface 2016

Location: St Mary’s Church, London

Date: May 5, 2016

Event Description: This unique event from Develop and MCV will showcase the hottest talent from the games industry, where over 350 publishers, developers and investors from the sector all come together, looking out for new ideas and connections in order to remain at the forefront of games innovation.   Interface 2016 will feature a line-up of over 15 eminent speakers from the games sector including Mike Bithell, independent developer,  Dan Pinchbeck, The Chinese Room,  Charles Cecil, Revolution Software,  Thomas Bideaux, ICO Partners, Debbie Bestwick, Team17 and  Jason Kingsley from Rebellion. Plus attendance from publishers including leading household names and key players from the sector including: Channel 4, KISS,  PlugIn Digital and Unity.

Presentation: This session will discuss opportunities for video games, providing an insight on retail environment and consumer behaviour in various markets across the globe, in both quantitative and qualitative terms. It will help gain insight in relevant differences between markets, where to target and how to position a title.

Speaker: Sander den Boer, Euromonitor International analyst