Euromonitor to Speak at Cartes 2014
Date: November 4-6, 2014
Location: Paris, France
Event Description: The landscape of payment in the world is changing, non-bank players are emerging, offline – online – mobile: multi-channel era is on its way. As the world becomes more integrated and interconnected, it is important to have a level of trust while maintaining security between transactions. Moreover, new threats appear and thus new countermeasures are needed. Secure identity has become a critically important issue for citizens, enterprises and governments.
The 2014 conferences will provide an insight into major trends shaping the future of payments, digital security, identification & mobility.
Michelle will chair the “Instant Issuing and Personalization: What’s New?” track from 9:30 am to 5:00 pm on Tuesday, November 4th. She has been involved in selecting the other presenters and act as moderator on the day of the conference in addition to presenting herself.
Presentation Time: 4:00-4:30 pm on Tuesday, November 4th
Presentation Title: How Loyalty May Be the Key Component of Personalization
Presentation Description: The goal of this session is to educate the audience on the changing role of personalization and how loyalty may surface as the key usage driver with the arrival of emerging payment products.
For More Information: http://www.cartes.com/Conference/2014-Conference-programme