Euromonitor joins the Pacific Asia Travel Association (PATA)

Euromonitor International is pleased to announce its membership of the Pacific Asia Travel Association (PATA), a non-profit association supporting travel and tourism´s responsible and sustainable development in Asia Pacific. By joining PATA, Euromonitor International will strengthen its engagement with travel brands and businesses in the region. With six offices across Asia – Singapore, Shanghai, Sydney, Bangalore and recently opened in Seoul and Hong Kong- the region is an important focus for Euromonitor International’s long-term growth strategy.

To mark the beginning of our partnership, Euromonitor will showcase its latest research on ‘How to Harness Digital Disruption in Travel’ at the PATA Quarterly Tourism Monitor, in early 2019. The report will focus on key trends such as AI, big data, cloud computing, software as a service, automation and delivering on consumer-centricity through seamless travel experiences.

Euromonitor will also participate as key partner at next year’s PATA’s events, such as the PATA Annual Summit in the Philippines. Our analysts will bring their knowledge to key debates on topics such as digital transformation and over-tourism.

Euromonitor International is happy to support PATA’s publications and events, aiming to share and discuss best practices in the travel industry.

For more information about Euromonitor International’s travel research, please visit: http://go.euromonitor.com/white-paper-2017-megatrend-analysis.html

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