Ethical Labels Snapshot: USA 2015


In the United States, food and drinks with at least one ethical label accounted for 45% of value sales in 2015. The largest contributors to this were the kosher label with US$118 billion, the widely recycled label with US$114 billion and the all natural label with US$25 billion in sales. Strongest category performers were carbonates, dairy and sports and energy drinks with sales of US$34 billion, US$17 billion and US$16 billion respectively.