The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.Learn More
The global food and beverage industry is in the midst of some radical changes with the potential to dramatically transform what people eat and drink and the manner in which they do so. Two powerful disruptive forces are increasingly weaving their way through the industry and predominately [undergirding] driving these changes: the rise of digital retailing platforms and evolving consumer preferences and expectations.
Consumers are prioritizing fresh and premium qualities in the foods and beverages they purchase and are seeking out convenience in accessing these items. At the same time, digital platforms for internet retailing have grown in other consumer goods industries and altered purchasing habits and expectations, and the food and beverage industry is starting to catch up. Digital services like food delivery, meal kit subscriptions and click and collect options have proliferated, boosting convenience by offering a slew of new opportunities for consumers to access food and beverages. In an industry long dominated by brick-and-mortar, this rapid digital revolution has presented daunting challenges for manufacturers and retailers alike, along with significant questions about the future landscape of the food and beverage industry.
Digital Food & Beverage 2018, taking place July 16-17 in Chicago, will delve into these changing dynamics and the growing challenges facing the food and beverage industry. Organized by the creators of eTail, which has provided programs aimed at assisting omnichannel retailers across industries, the conference will feature stimulating discussions aimed at providing key takeaways for those confronting these digital upheavals. From manufacturers to retailers to technology providers, the conference will bring together prominent thought leaders from an array of industry stakeholders who are focused on internet retailing and digital marketing, providing an opportunity for those in the food and beverage industry to connect, share insight and strategize about embracing the digital future.
Learning how to adopt new technologies and strategies for growth in the digital age will be key topics throughout the first day of the conference. Overcoming the challenges inherent in these transitions is vital for success, and thought leaders will provide their insight and expertise on how to transform businesses “from bites to bytes”.
As purchasing options like delivery and click-and-collect continue to expand, brick-and-mortars that ignore these opportunities place themselves at risk of being left behind. To address these shifts, day-two of the conference will touch on the logistics of meeting consumers where they are amidst changing expectations about the process of receiving and purchasing food and beverages. Attendees will be able to hear observations and suggestions on utilizing these changing purchasing formats from experts with experience successfully embracing them.
Use code DFB18EURO to receive 25% off your registration, and to learn more about Digital Food & Beverage 2018, visit https://bit.ly/2HYaAXh. Discount not applicable for solution providers.