Megatrends
The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
Learn MoreThe most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
Learn MoreEuromonitor addresses your unique questions and challenges across all B2B and B2C industries and geographies through custom, tailor-made research projects, designed to your specific goals.
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Although Tikkurila ranks relatively low in the global home paint market, the company has built a strong presence in Eastern and Northern Europe, alongside recent expansion in the Baltic and Balkan regions. With reduced demand and higher raw material costs challenging revenue growth in several of its markets, Tikkurila is pursuing a number of strategies to strengthen its present position and leverage a strong local reputation to prevent encroachment from larger global competitors.