The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.Learn More
Yuiko Mitani is a research analyst covering Beauty and Fashion industries in Japan at Euromonitor International. Yuiko holds a Bachelor’s degree in Fashion Marketing and Branding at Nottingham Trent University in the UK, during which she researched corporate use of cause-related marketing. Prior to joining Euromonitor, she has experiences in consumer surveys, fashion PR and marketing. Yuiko’s core interests include changing consumer interests and behaviours, particularly towards brands with ethical/ innovative approaches.