Oru Mohiuddin is a Senior Consultant at Euromonitor International and is responsible for the Business Dynamics page under Economies and Consumers. She has a Master’s degree in International Development from the University of Birmingham and has been working in the company since 2007. Professional interests include tracking development issues including governance and regulatory environment, labour and social infrastructure, human rights and environment.
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Derek Molyneux

July 3, 2018
In a time of changing context, the workplace is changing more than ever before. There are four main categories that are driving this change: shifting demography, technology, environment and society, and competition. Shifting demographic includes the shift in generation, expanding female workforce and wider ethnic mix, whose life priorities and view towards work is different […]
May 12, 2018
Key Findings: Shift towards protein diet and super food – Quinoa production up 265% Fish catch up 45.8% Meat and Poultry production up 23.9% Water intensity increases – Agriculture accounts for 70.7% of global water withdrawal – the highest of all sectors Renewable water resources cu m per capita down 11.2%, but water withdrawal in […]
January 29, 2018
The World Economic Forum (WEF) has published its annual global risks report, ‘The Global Risks Report 2018’, citing the different types of risks the world faces. These include extreme weather events, natural disasters, water crisis and biodiversity loss. Euromonitor International’s Natural Resources system helps clients to understand the challenges that such risks pose, with our […]
January 18, 2018
1/3 of the food produced for human consumption is wasted every year, which is US$990 billion in monetary value. This leads to a business opportunity many companies can take a part in. Yet, there are different stages where food is lost, depending on the country. In developing countries, 40% of the food loss is during […]
November 4, 2017
Businesses are committing to sustainability initiatives as they realise the benefits of doing so, including gaining consumer loyalty as well as stronger investor confidence. What started as a simple CSR activity is now becoming an integral part of company core strategies. Sustainability offers a wide range of business opportunities including scope for disruptive innovations and […]
October 5, 2017
The top five countries by science graduates globally in 2016 were China, the USA, the UK, Indonesia and the Philippines. The juxtaposition of both advanced as well as developing economies in this spectrum reveals an interesting pattern and may even suggest a possible shift in global employment dynamics. Advanced economies such as the USA could […]
September 21, 2017
Growing commitment to CO2 emissions but some challenges prevail The top five countries by CO2 emissions from the consumption and flaring of fossil fuels are China, the USA, India, Russia, and Japan. Broadly, the high levels of CO2 emissions in these countries are linked to their economic sizes and structures, extent of urbanisation and the energy mix. […]
July 20, 2017
A clear understanding of a business’ operating environment is vital for minimising risks and maximising commercial potential in any investment destination. This process involves answering a number of questions in relation to the regulatory burden, corruption, political stability, physical infrastructure and labour force and there’s a challenge between risk and operation costs. The most expensive […]
March 1, 2018
There is a growing realisation that investment in infrastructure should be a key priority. Ageing infrastructure in developed countries means infrastructure update is overdue. At the same time, rapid economic development, population growth and a faster pace of urbanisation in developing countries are making it imperative to develop adequate infrastructure to support the growth. Euromonitor’s […]
October 14, 2016
In order to understand the future work environment, it is necessary to understand the age demography that will comprise most of the workforce and the characteristics determining their lifestyle and subsequent preference for work environment. By 2030, millennials and generation Z will comprise most of the working population, equaling 3.4 billion in number. These workers […]
January 30, 2015
Download as MP3 Hair care appliances have a 243% penetration rate in the US market. Consumers are purchasing multiples as products are becoming more multifunctional, adding features like speed, power or moisturizing care. The biggest growth markets for haircare appliances in the next few years will be in the Middle East and Africa as western […]
May 28, 2014
The hair care category weakened from 5.5 percent in 2012 to 4.9 percent in 2013 but still performed better than other categories in beauty and personal care such as skin care and colour cosmetics. This resistance to market challenges is due to hair care’s increasing penetration of emerging markets such as China, Brazil and India […]

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