Michelle Malison is an Industry Research Associate for Euromonitor International. She has a bachelor’s in marketing from the University of Texas in Austin and a master’s in international relations from the University of Chicago. She combines her experience in consulting and market research to help global organizations grow.
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Oksana Malynovska

July 4, 2017
I recently had the pleasure of visiting the top two leading beauty specialist retailers in South Korea, Aritaum and Innisfree Herb Station. The visits shed light on how leading K-beauty retailers are operating in a competitive environment. They are leveraging localized strategies including maintaining a wide network of stores and distributing product samples. Additionally, as the South Korean beauty specialist retail market reaches maturation, retailers in this space are actively […]
May 10, 2017
Voice-activated assistants are programs that are designed to work with existing digital devices to perform tasks prompted by voice commands. Although their impact in the retailing landscape is still in its nascent stage, they are likely to create new opportunities for retailers in the near future. As voice-activated assistants’ existing features are honed and new […]
April 18, 2017
This article is part of Euromonitor International’s New in Retail series that showcases some of the most interesting retailing concepts from 2016. This month’s entry in the New in Retail series is an overview of a farmers market operating inside Serdika Center in Sofia, Bulgaria. Serdika Center operates farmers markets inside its shopping mall ECE […]
April 16, 2017
I recently had the pleasure of touring Cherry Hill Mall in Cherry Hill, New Jersey, one of the first enclosed malls in the Northeast United States. Measuring 1.35 million sq. ft., the mall has nearly 12 million visitors annually. The visit shed light on how malls are changing to support retailers in a rapidly evolving brick-and-mortar retail […]
February 4, 2017
Euromonitor International is pleased to present an interview with Kamran Zaki, President of Adyen North America, about how payments fit into a global, omnichannel world. Can you tell us more about Adyen? What strategic advantage does Adyen offer retailers?  Adyen is a technology company that provides businesses with a single solution to accept payments anywhere […]
January 24, 2017
As we ring in the New Year, below are top six retailing trends to watch out for in 2017. Pursuit of omnichannel proficiency: The global retailing landscape is evolving quickly with the rise of omnichannel retailing. Omnichannel retailing is a customer-centric, channel-agnostic approach to retailing through which retailers provide seamless shopping experiences across all of […]
November 2, 2016
Article update March 10, 2017 Although ecommerce is growing quickly on a global scale, physical stores will continue to play a key role in retailers’ overall omnichannel efforts. In 2016, 89% of global retail sales were from store-based retailing. While many retail purchases are now digitally-influenced, the role of physical stores is evolving instead of […]
August 3, 2016
It was recently announced that Wal-Mart Stores Inc. is in discussion to acquire an up and coming US etailer, Jet.com. Jet.com seeks to revolutionize the logistics of ecommerce Marc Lore founded Jet.com just last year in July 2015. He’s known for his previous ecommerce ventures such as Quidisi.com. Jet.com raised more than US$500 million in […]
November 29, 2016
M-commerce is still relatively new, but it is a quickly growing channel. Retailers, especially those that are focused on achieving omnichannel proficiency, are looking to optimize the mobile shopping experience for their shoppers. Starbucks, a foodservice company, has been very successful in the M-commerce space. This podcast will discuss some key takeaways from the company’s […]
November 18, 2016
한국의 남성 라이프스타일 숍이 시장 침체에서도 불구하고 플러스 성장을 보이고 있습니다. 남성 라이프스타일 숍은 패션을 비롯한 라이프스타일에 신경을 쓰는 남성들이 즐길 수 있는 생활문화 공간입니다. Euromonitor International 의 미쉘 맬리슨 (Michelle Malison) 애널리스트가 한국에서 열풍을 일으키고 있는 남성 라이프스타일 숍의 현재와 향후 동향에 대하여 살펴보겠습니다. Download as an MP3
November 9, 2016
Men-centric retail stores are on the rise in South Korea. A growing number of male consumers are becoming more conscious about their appearances and are also looking for more interesting ways to spend their leisure time. Retailers in South Korea are responding by creating men-centric lifestyle stores that cater to mostly to men in their […]
July 30, 2016
Advances in IoT commerce are still in the developing stage but have significant potential for retailers and shoppers alike. The retailer that has a head start on IoT commerce is Amazon with its Dash and Echo device. Although shoppers have been slow to adopt IoT commerce habits, Amazon and others as well as key tech […]

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