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As the Global Head of Digital Consumer Research at Euromonitor International, Michelle Evans oversees digital research to provide actionable insights and in-depth analyses into how technology is fundamentally changing commerce. Recognized as a thought leader in digital commerce, she was named to Innotribe’s Power Women in Fintech in 2015 and Asian Entrepreneur’s Women on Top in Tech in 2016. She regularly shares her expertise across industry events whether as a speaker, chairperson or juror. Leveraging her master’s degree in journalism from Northwestern University, she authors a biweekly column in Forbes and has been quoted in several publications globally. She follows the technological advances that are shaping the way consumers browse and buy goods and services with her specialty spanning mobile payments, digital commerce, e-commerce, m-commerce, digital marketing and social media.
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Articles
04.13.2018
Michelle Evans, Global Head of Digital Consumer Research at Euromonitor International,...
03.19.2018
In Euromonitor International’s Top Five Digital Consumer Trends webinar, I discussed...
03.02.2018
O webinar Top 5 Digital Consumer Trends in 2018 destaca os...
02.07.2018
Digitally savvy consumers leverage connectivity for everything from entertainment to social...
01.25.2018
Economic and technological shifts have rewritten the shopping journey. What was...
11.12.2017
In Latin America, many factors go into consumers digital spending. One...
11.03.2017
A generation ago, a consumer would visit Main Street to fulfill...
10.27.2017
Consumers are more connected than ever before. This rapid increase in...
White Papers
11.04.2016
The world is more connected than ever before, and technological advances...
10.26.2016
Consumers are more connected than ever before, and this rapid increase...
Videos
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Podcast
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07.29.2016
In this episode of Viewpoints, Digital Consumer Manager Michelle Evans interviews...
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03.30.2016
In this episode of Viewpoints, Michelle Evans, Digital Consumer Manager at...
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03.27.2012
Download this episode as an MP3 Financial cards continue to gain...
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07.21.2011
Download as an MP3 In this episode of Globalcast, Michelle Evans,...
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