The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
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Daphne Kasriel-Alexander works as Consumer Trends Consultant with Euromonitor International. She commissions analysis on consumer trends and writes Euromonitor’s Top 10 Global Consumer Trends report helping businesses and organisations decode their consumers. Daphne is inspired by making sense of contradictory global trends such as a desire for instant gratification alongside a celebration of frugality.