The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.Learn More
Catherine Krol is a research analyst specialising in the drinks and tobacco industries of Canada and Mexico. Her primary interests lie in packaging trends in sustainability as well as functionality trends across alcoholic and non-alcoholic beverage products. Currently, in addition to contributing to Euromonitor’s syndicated database, Catherine is utilising her background in research to produce content for contemporary trends in the drinks and tobacco space in these countries. Prior to joining Euromonitor, Catherine received her bachelor’s degree in International Political Economy from Beloit College in Wisconsin.