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Key Facts: The Growing Young Population in Africa

April 14th, 2018

 

Africa’s rising young population means that the country is gaining significance among businesses, however Africa’s 55 independent states are home to a diverse population of different income groups, religions, races, customs and languages. This diversity requires a more granular and regional approach for a successful and sustained market entry.

Download our strategy briefing for more information on this shifting frontier market.

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