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Healthy Living through Consumer Appliances Part I (Major Appliances)

December 13th, 2017

 

Healthy living is a key megatrend for consumer appliances innovation and growth. With rising incidence of obesity, diabetes and other associated health issues, consumers are more mindful about how cooking methods and consumption of processed foods can impact their health. Due to busy lifestyles, consumers are also increasingly looking for ways to maintain high hygiene standards in the home in a short amount of time. Driven by these factors, major appliances development increasingly focuses on healthy living features, such as keeping food fresh, healthy cooking methods, and improving hygiene in laundry care.

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Feng Zhang

Feng Zhang is a Global Consultant (Home & Tech) at Euromonitor International. He holds a MBA in marketing and double engineering degrees. Professional interests include market research and competitive strategy. With hybrid training and work experience in business management and engineering, he authors competitive trend analysis from both business and engineering angles.

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