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By: Yuri Gorai

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By: Megumi Matsunaga

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    By: Akari Utsunomiya

       

      Healthy products in Japan have long emphasized low calorie content. However, Japanese consumers are increasingly basing their view of healthy eating as more than just controlling their daily calorie intake. This rising nutrition awareness is boosting the sales of products with low carbohydrates, added sugar and artificial ingredients.

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