Topic / Industry


Content Type

Topic / Industry


Content Type

Monthly Health Series – Food and Drink Health Trends

May 10th, 2017

The way we eat today differs from the notion of three balanced meals a day of just a generation ago. There are no strict rules when, how and what one should eat or drink – however, there is a growing demand for naturally healthy, free from preservatives, reduced sugar and no sugar beverages. The snacks landscape has changed as well and will continue to evolve as consumers become more demanding about the nutritional value of their snacks.

Joana Sokolnik

Joana Sokolnik is a research analysts at Euromonitor International since 2014. She has a master’s degree in economics and business from Erasmus University in Rotterdam. Professional interests include consumer behaviour and consumer decision making, interactions of economic environment and business strategies, and art of negotiation. Her favourite quote is: “There are no traffic jams along the extra mile”

David Ingemar Hedin

David Ingemar Hedin is an analyst of foods and nutrition at Euromonitor International and his interest in food is both private and professional. He was educated at the Luleå University of Technology and at the Swedish University of Agricultural Sciences. Start-ups, negotiations and strategy are among the top professional interests.


Olena Teodorovych-Rogulis

Olena Teodorovych-Rogulis is a Research Analyst at Euromonitor International. She has a Master‘s Degree in International Management and Public Relations. Olena is a dedicated member of Drinks & Tobacco team and she holds responsibility for several Eastern European countries.



Request a complimentary demonstration of our award-winning market research today.

© 2017 Euromonitor is privately owned & trademarked.