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By: Wiebke Schoon

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By: Leonardo Freitas

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By: Alexander Kottke

    By: Daniel Lojo

      By: Elif Polat

         

        Private label is seeing the first signs of having reached top level in many European countries. Growth rates in many countries are starting to plateau, or even decrease. Euromonitor’s research team shares some of the reasons behind private label’s struggle.

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