Event: GlobalPETS Forum Asia 2016
Date: 9 November 2016
Venue: Westin Pazhou Hotel, Guangzhou, China
Speaker: Mariko Takemura
Presentation Time: 14:00 – 14:45
Presentation Title: Pet Brand Developments in the Asian Market
Presentation Description: Euromonitor International will offer an insight of the pet brand developments as well as an overview of the pet care market in Asia. We will uncover the relationship between Asian consumers and Pet Care industry with key words such as “Urbanization”, “Income band” and “Age”. Shopping behaviours of Asian consumers will also be discussed.
Event Description: The GlobalPETS Forum Asia functions as the VIP club for decision-makers in the pet industry where they can share their experiences. The main Forum topic of this year is “branding”. Managing your brand internationally means you need to adopt to the local market. Even global companies have learned their lessons. What can you learn from those global top brands?