Event: SODEOPEC2015: Soaps, Detergents, Oleochemicals, and Personal Care
Dates: October 27–30, 2015
Location: Hyatt Regency Miami | Miami, Florida, USA
Event Description: SODEOPEC2015, the eighth in a series of successful meetings. This conference will continue the tradition of covering the four interrelated areas of soaps, detergents, oleochemicals, and personal care, and will deliver the “practical solutions for tomorrow’s challenges”.
Session: The State of the Industries
Session Chair: Tom Branna
Euromonitor Speaker: Amin Alkhatib – Home Care Analyst
Presentation Topic: Beauty, Fashion and Home. Changing Roles, Changing Demand, Changing Expectations
Presentation Time: Wednesday, 10/28/2015, 8:45:00 AM–9:15:00 AM.
Presentation Description: Female consumers remain the driving force behind expenditure across a range of industries but beauty and personal care, apparel and home care remain arguably most associated with female participation. As the role of female ‘consumers’ evolves, in society, at work and in the home, how have these industries reacted and to what extent is success or otherwise seen in category performance?
Event Website: http://sodeopec.aocs.org/