Event: Wednesday Relations – Market Research Summit
Date: 15 April 2015
Location: Clarion Hotel, Stockholm, Sweden
Topic: Digital Trends 2015
Description: This year, consumers are placing more focus on convenience and technology. Pavel will take you through the trends shaping the economy in 2015 – did you know for example that online spending is expected to reach $1trillion globally this year? This presentation is the essential guide to exploring consumer types and discovering trends that can help align your business strategy for 2015-2016.
Speaker: Pavel Marceux, Technology, Communications & Media Analyst, Euromonitor International, UK
Pavel entered the communications segment from an academic background of economics and professional experience as a market analyst, two key skillsets he has been able to implement successfully in his pursuit of making sense of today's digital trends. Nearing five years as Euromonitor's global Countries & Consumers technology, communications and media analyst, Pavel has collected valuable insights into the increasingly vital relationship between consumers and technology.