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By: Ian Bell

Consumer appliance manufacturers are increasingly concerned with efficiency energy and water efficiency in their products. Many energy efficiency advancements are driven by
government legislation. However, the technology applied to appliances is moving at a faster rate than detergent manufactures can keep up with, creating a divergence between the two. Ian Bell, Head of Home Care Research at Euromonitor, believes more communication between the two industries is important to please both consumers and legislators.

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