Heating up or Cooling Off Euromonitor

Bakery remains attractive, with emerging economies consuming more, while developed markets add value to offset maturity. Most notably, rising obesity levels are promoting healthier product reformulations. Continued migration towards modern grocery channels is also changing the industry, with greater private label penetration worldwide. Euromonitor International investigates latest bakery market developments, as the industry works to ensure sustained growth in the wake of the global economic crisis.

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