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May 19, 2010 at 10:00 a.m. EST, 15:00 GMT

Euromonitor International’s global travel and tourism team invites you to a presentation of its recent findings of “Global Business Travel – Back from the Edge”. With recovery to pre-crisis levels set to take several years, what can travel operators do to maximise the opportunities available in the mid to long term?

Click here to register for the webinar

The presentation will discuss:

  • Business travel was by far the worst hit segment during the global economic recession of 2008/2009. With economic output in decline, business demand fell sharply as companies curbed travel expenditure and resorted to new technology.
  • A power-play between low cost and premium suppliers ensued, spreading through-out the business segment, with business customers trading down to gain cost efficiencies, demanding ever more of their hotel, airline and corporate travel suppliers in terms of price.
  • Luxury hotels relying on high spending business travellers and MICE were susceptible to the sharp downturn. In the US, even President Obama came out against MICE and the so-called AIG effect contributed further to operators’ woes. However, in Latin America opportunities for business travel are dependent on luxury development for future growth.
  • Destinations such as the Gulf are growing in status as a global business hub with world-class conference and events facilities. The region continues to invest in business travel infrastructure despite the current economic tailwinds.
  • Emerging markets such as China and India also offer long term potential with strong demographic and economic growth to sustain strong business demand. With recovery set to take several years, operators need to act now to benefit from pockets of opportunity.
  • Register here

    May 19, 2010 at 10:00 a.m. EST, 15:00 GMT

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