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January 29, 2014

Webinar: The New Online Travel Consumer

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The global online travel market is far from mature in 2014, continuing its steady growth in all travel categories. However, online travel consumers are changing as they embrace new internet devices like smartphones and tablets, demand more personalised real-time services and enjoy sharing travel reviews and services with their peers.

These consumer trends have a deep impact on the competitive environment, giving rise to the increasing importance of technology players like Google and Facebook and metasearch engines. Competition between intermediaries and direct suppliers is heating up, while a new generation of companies may become the future giants of the travel industry.

Approximately 87% of consumers around the world research and book their air, hotel, rental car and tours and activities on one or more of the thousands of online travel websites. More than basic queries on search engines, these searches represent actual travel intent or the potential for a booking.

  • Global online travel search provides a strong indicator for bookings with the top three countries searched in 2013 being the United States, Spain and the United Kingdom while the top three booked were the United States, France and the United Kingdom.

  • In 2013, the top personas shopping online for travel to Europe were Adventure Seekers (24.6%) and Bucket Listers (17.6%), with peak search periods being May, June and October.

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January 15, 2014

Webinar Recording - The Global Economy in 2014: Old and New Challenges

2013 has proved to be the sixth straight year in which we have witnessed major threats to the global economy. Even now, the recovery is not taking the shape many expected it to. Rather than see a return to pre-crisis growth patterns, the global economy is facing a new set of challenges and is ultimately irreversibly changing. Difficult decisions and painful austerity measures were meant to kick start the global economy in 2013, but the real recovery will not begin until 2014. However, risks remain on the downside - further debt crises in the USA, another potential round of bailouts in the eurozone, greater volatility in commodity markets and weaker growth prospects in the developing world are all very real possibilities in 2014.

In this webinar, the Economy, Finance and Trade research team examine global economic prospects in 2014, investigating trends globally, spotlighting key advanced and emerging economies and explaining how these trends impact consumers and businesses alike.

  • In 2014, 56% of global economic growth is expected to come from emerging markets
  • Among major advanced economies the USA is expected to see the strongest performance in 2014
  • Emerging Asia and Sub-Saharan Africa are once again expected to be the world’s fastest-growing regions

A keen grasp of global economic performance will help companies win competitive advantage in 2014.

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November 21, 2013

Webinar Recording - Challenges and Opportunities for Packaged Food in the Nordic Countries

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How is the packaged food industry in the Nordics performing and why? What is the future going to look like? In this webinar, Euromonitor International will discuss challenges and opportunities for packaged food in Sweden, Norway, Denmark and Finland, outlining how the specific character of the Nordic markets determines successful or unsuccessful market strategies. Common ideas about the region state that a strong focus on health and the environment combined with a large portion of ethical, value-oriented consumers are strong factors influencing market development. Euromonitor International will investigate if this still holds true, if a more sombre economic situation is restricting growth among value-added health and wellness-products and if the trend has peaked or still holds promise for future growth.

Parallel to this, we will track how the premiumisation trend is developing, which categories it is affecting the most and why. The boom in Nordic gourmet restaurants promoted under the headline New Nordic Cuisine is a major factor in this context and we will discuss how this trend creates possibilities for traditional Nordic products in new modern disguises. 

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November 9, 2013

Webinar Recording - The Digital Consumer Through 2020

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As countries become more digitally connected, the importance of the telecom consumer continues to increase, impacting retail, finance and governance. Increasingly, emerging countries offer lucrative digital markets, with large, young populations and under saturated telecom sectors providing opportunities for rapid growth in users, subscribers and revenues.

This webinar will discuss key global digital consumer trends, including the largest markets, consumption growth rates, how online habits are shaping digital life and the new influence they command over buying habits and aspirations. Covering the rise of online shopping and the maturing landscape of crowdsourcing, we also highlight the always-on mentality, the emergence of a new normal of communications etiquette as well as the double-edged sword of online consumer reviews.

Importantly, this webinar looks at how brands can reach out to digital consumers in their mobile cocoons with an appealing voice, what countries hold the most lucrative telecom segments and what we can expect from the digital world going forward.
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November 8, 2013

Webinar Recording - The State of Play: Global Toys and Games Overview

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Euromonitor International’s latest research reveals another year of accelerating global growth for toys and games in 2012, with a deepening discrepancy in performance between developed and emerging economies. Value sales of toys and games continued to decline in Western Europe and North America in 2012, affected by continuing economic problems, while global growth was underpinned by Latin America and Eastern Europe. In traditional toys and games, construction was the star of the industry globally, outperforming all categories by a large margin. Licensed products remained an important contributor to growth, although new film tie-in properties did not quite deliver the growth some manufacturers were hoping for. Digital gaming, which is at an all-time high thanks largely to an improving gaming experience as well as the rising penetration of smartphones and tablets, helped greatly to offset the overall decline in video games.

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October 31, 2013

Live Webinar: Growth Opportunities for Vitamins and Dietary Supplements Across Asia


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As the largest market for vitamins in the world, the Asia Pacific region offers a wealth of growth opportunities filled with rising economies and a booming market for vitamins in countries such as China, Indonesia, Malaysia and Vietnam.

This region offers a highly fragmented market where companies sell products through a bewildering array of distribution channels and an aging population coupled with rising disposable income create a perfect scenario for the consumer health industry. Euromonitor will give you a tour of this exciting region, and discuss everything you need to know about the future of vitamins.

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October 23, 2013

Watch a Webinar Recording - How Consumers Use Connected Devices in Emerging Markets - Smart TVs, Tablets and Smartphones

Phone on Train Asian Woman

Consumer’s insatiable appetite for a constant connection to the Internet is driving sales of smartphones and tablets in both emerging and developed markets. Sales of Smart TVs are also gaining strong traction with sales in China stronger than Japan.

Even though consumers in emerging markets are buying smartphones, tablets, computers, and smart TVs, they are not using these connected devices as frequently or in the same way as consumers in developed markets.

This webinar looks at the differences in connected device usage between emerging and developed markets, helping manufacturers and retailers decide where to focus.  Will emerging markets, with a large and young population, drive revenue?  Alternatively, should the focus be on developed markets offering higher revenue returns in per capita terms?

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October 4, 2013

Webinar Recording: Global Pet Care in an Age of Economic Uncertainty

Pet Care Webinar

We are living in troubled times and any expected economic recovery is still uncertain in 2013. Global GDP is expected to grow by 3.5%, but countries such as the US and Japan continue to struggle with high unemployment and recession.

Pet care managed to keep afloat the past few years but challenges loom. Pet parents are still driving the humanisation trend, treating and pampering their pets. However, the post-recession consumer is now more price-sensitive, and value-for-money is once again a priority with consumers exploring all retail channels for value, particularly online.

In this presentation, we will look at the development of the pet care industry, identifying emerging geographies, categories, leading trends and successful new products. We will also analyse different channels to help new strategy development in retailing, packaging and pet food health and wellness.

In this presentation, you will learn about:

  • Market prospects for pet specialist retailers and internet sales
  • The gravitation from metal food cans to flexible pouches
  • Opportunities for organic, fortified/functional, better-for-you food and beverages 
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September 27, 2013

Webinar Recording - Reinventing Consumer Foodservice In 2013: Utilizing New Products And Changing The Customer Experience

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Versatility and coverage remained the keys to success in global foodservice in 2012, with an array of opportunities available for operators offering a varied and compelling experience to a wide range of consumer segments. Coffee shop chains such as Starbucks added new and more varied beverage lines in efforts to widen appeal, and fast food chains such as Burger King and McDonald’s added delivery and drive-through services in more markets, maximising convenience to reach every possible consumer.

In this new webinar, Euromonitor’s foodservice research team explores the ways foodservice operators attempt to stay in touch with an ever-evolving global consumer - in a world where every occasion is now in play, continual innovation is key.

Topics discussed will include: 

  • The impact of technology
  • Beverages as a brand driver
  • Hybrid formats
  • The growing convergence of foodservice and retail

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September 6, 2013

Webinar Recording - Africa Rising: A New Era of Consumer Market Opportunity

Cape Town


Sub-Saharan Africa holds remarkable potential for companies looking for new growth markets. The region as a whole is home to 861 million people, and had a combined GDP of US$1,268 billion in 2012. Despite some notable challenges within the region, Africa is benefitting from its wealth of natural resources, a new era of stability, inward investment and economic development. This is laying the foundations for an increasingly important consumer market and with it huge opportunities for companies with the right goods and services and an appropriate strategy. As in all emerging markets, a one-size-fits-all policy will not work. The region is complex and challenging, home to a diverse range of economies and consumer markets and strategies need to be adapted to suit local preferences.

  • Sub-Saharan Africa is the second fastest growing region in the world in terms of economic growth. In 2013, Euromonitor International forecasts that 5 of the top 10 most rapidly expanding economies globally will be Sub-Saharan African.
  • One of the biggest advantages Africa holds is its young and growing demographic profile, particularly important in the context of global ageing. 70% of the population of Sub-Saharan Africa is under the age of 30 in 2013. With the world’s most rapidly expanding and urbanising population, the total populace is set to exceed 1 billion by 2019, more than Europe and Australasia combined.
  • This is feeding through to improving living standards and growing consumer expenditure. In 2020, the Sub-Saharan consumer market will be worth US$1,134 billion, equivalent to US$1,088 per capita – the same per capita figure as China in 2005. 
  • African consumers are diverse but key trends include a rising middle class searching for convenience, while still strongly connected to their traditional roots and the increasingly connected young African interested in brands and status.
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Recent Posts

Webinar: The New Online Travel Consumer

Webinar Recording - The Global Economy in 2014: Old and New Challenges

Webinar Recording - Challenges and Opportunities for Packaged Food in the Nordic Countries

Webinar Recording - The Digital Consumer Through 2020

Webinar Recording - The State of Play: Global Toys and Games Overview

Live Webinar: Growth Opportunities for Vitamins and Dietary Supplements Across Asia

Watch a Webinar Recording - How Consumers Use Connected Devices in Emerging Markets - Smart TVs, Tablets and Smartphones

Webinar Recording: Global Pet Care in an Age of Economic Uncertainty

Webinar Recording - Reinventing Consumer Foodservice In 2013: Utilizing New Products And Changing The Customer Experience

Webinar Recording - Africa Rising: A New Era of Consumer Market Opportunity