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December 14, 2014

Asia Pacific Recap: Key Events that Shaped the Region in 2014

Euromonitor analysts discuss the key events impacting foreign investment, population, tourism, tax rates, social media, politics, consumer confidence and other factors impacting consumer spending trends in Asia Pacific countries moving into 2015. Watch the video for complete insights.

Continue reading "Asia Pacific Recap: Key Events that Shaped the Region in 2014" »

December 6, 2014

Ebola Could Impact Africa's Business Landscape for Years to Come

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Alongside the tragic human cost of the Ebola outbreak in Africa, there is also a severe economic impact. It is raising the cost of foodstuffs and heightening the need for spending on healthcare infrastructure. This could trigger a rise in public debt and general government budget deficits in affected countries, as government struggle to divert enough financial resources to contain the outbreak. Nigeria’s outbreak is especially damaging as it is a key emerging market. It accounted for 33.7% of total GDP in Sub-Saharan Africa in 2013 and is one of the main catalysts for Africa’s rising economic prosperity. Tourism has also been hit in Sub Saharan Africa even in countries that are currently unaffected by the virus, which is likely to negatively impact real GDP growth in the region.

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Africa Tipped to Become Surfing Capital of the World

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Many emerging tourism destinations in Africa have identified surfing as a target market, reveals the WTM Global Trends Report 2014 by Euromonitor International, first released on Monday 3 November at World Travel Market.

South Africa has an established reputation with the international surfing community but other countries are gaining a foothold. Sierra Leone hosted a week-long competition and festival this September while Ghana will host the Africa Surf Series next year.

Some specialist tour operators are already active in the region. Family surfing holidays in Madagascar, Zanzibar and Mozambique are available from South African tour operator All Aboard Travel, while UK-based Errant Surf includes Morocco, Ghana, South Africa and Mozambique among its surf adventures itineraries. Other countries with potential include Liberia, Cote d'Ivoire, Cape Verde and Senegal.

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November 30, 2014

Euromonitor International Interview Series: Andrew Cunningham, Community Lead at Huge

Michelle GrantInterview conducted by Michelle Grant - Travel and Tourism Research Manager

View Michelle Grant's profile on LinkedIn

Euromonitor International is pleased to present an interview focused on Snapchat and the travel industry with Andrew Cunningham, Community Lead at the digital advertising agency Huge. He has written more detail about his thoughts on brands and Snapchat here. [Editor’s Note:  This interview was conducted on October 10th before many of the latest Snapchat features were announced.]

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November 26, 2014

The Impact of Technology on Travel and Tourism in the Middle East

Kinda ChebibAnalyst Insight by Kinda Chebib - Senior Research Analyst

View Kinda Chebib's profile on LinkedIn

Mobile devices, tablets and computers are frequently used in the Middle East for every aspect of trip planning, from browsing to booking, to even post-travel reviews. This is opening tremendous growth opportunities for key players in the industry as they utilize these devices to engage with current and prospective customers. Euromonitor International analyses the technologically-savvy, growing population’s impact on the travel landscape, which is already creating a more connected and personalized experience.

Digital-savvy and young population feeds travel and tourism online

With extensive internet use via the online and mobile platforms, throughout all stages of the travel experience, players in the travel and tourism industry are adapting marketing strategies in order to maximise their visibility and to maintain competitive advantage. Moreover, there is a clear shift in booking patterns toward mobile and tablet booking devices. According to Euromonitor International, Middle East online travel penetration will grow from 18% in 2013 to 22% in 2014.

Continue reading "The Impact of Technology on Travel and Tourism in the Middle East" »

November 15, 2014

Disruptive Innovation Proceeds Steadily in Online Travel: the Key Trends

Angelo RossiniAnalyst Insight by Angelo Rossini - Contributing Travel and Tourism Analyst

View Angelo Rossini's profile on LinkedIn

Online travel is currently going through an exciting period of growth and innovation, which is changing the way travel products are booked and travel companies communicate with their customers, and it is also increasing the power consumers have, not only to find information about products, compare and choose them, but also to reshape the whole industry. This article summarises what are today the key disruptive forces in this sector.

 

Mobile channel increasingly central

The rise of the mobile channel, which is seeing consumers increasingly use their smartphones and tablets to book travel and seek customer service, is the most powerful force changing the travel industry today in terms of consumer behaviour, and it is also, as a consequence, requiring companies to change their business models.

Continue reading "Disruptive Innovation Proceeds Steadily in Online Travel: the Key Trends" »

November 3, 2014

Highlights from the WTM Global Trends Report 2014

Euromonitor International and the World Travel Market are pleased to produce the WTM Global Trends Report. This video includes highlights from this year's report, which examines up-and-coming travel trends from around the world.

Download the full report here: http://go.euromonitor.com/WTM-2014-global-trends-report.html

Download the 2014 WTM Global Trends Report Now

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Every year, the travel industry is poised for the release of the WTM Global Trends Report produced by Euromonitor. Since its launch in 2006, the report has been at the forefront of accurately predicting major travel trends around the world.

  • Identify key trends set to shape the travel industry in seven regions: the Americas, the UK, Europe, Middle East, Africa, Asia, India 

  • Discover the latest dynamics in travel technology

  • Gain insight into to the size and shape of travel
    and tourism

  • Learn about pressing industry issues, emerging brands, destinations, demographics, growth categories and consumer trends

Download-Now

Join us on Twitter: @euromonitor and @WTM_London

Tweet using #WTMEMI anytime before Friday, November 14th to enter to win a free Euromonitor report of your choice!

 

October 30, 2014

Envisioning the Future of Travel at the Skift Global Forum

Michelle GrantAnalyst Insight by Michelle Grant - Travel and Tourism Research Manager

View Michelle Grant's profile on LinkedIn

I had the pleasure of attending the inaugural Skift Global Forum on 9 October 2014, with a focus on the future of travel. It featured speakers from strategy, technology and digital, marketing and creativity. Although the speakers had differing backgrounds, the two recurring themes were the importance of storytelling and of engaged employees to future success in the travel industry.

Skift.com has posted the videos of the presentations here as well as the top quotes from each presentation here. While all of the sessions provided valuable insights, I’m going to summarise the five that I thought were the most forward looking. 

Continue reading "Envisioning the Future of Travel at the Skift Global Forum" »

October 29, 2014

Próximo destino: mercado de turismo en Latinoamérica

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El crecimiento esperado para la industria de turismo en Latinoamérica durante los próximos 5 años es sumamente alentador, sobrepasando incluso al promedio global.

Acompáñanos a revisar los factores detrás de este crecimiento esperado y a identificar dónde están las principales oportunidades para los jugadores de la industria.  En este webinar haremos un repaso de importantes tendencias que están afectando al mercado y veremos cuál será su impacto hacia el futuro.

Regístrate ahora para obtener información acerca de:

  • El perfil de los viajeros que visitan América del Sur en la actualidad
  • La importancia de la tecnología en los viajes y el turismo hoy
  • El mercado actual de viajes y turismo en América Latina y las oportunidades
    para el futuro

Regístrate-ahora

 

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Recent Posts

Asia Pacific Recap: Key Events that Shaped the Region in 2014

Ebola Could Impact Africa's Business Landscape for Years to Come

Africa Tipped to Become Surfing Capital of the World

Euromonitor International Interview Series: Andrew Cunningham, Community Lead at Huge

The Impact of Technology on Travel and Tourism in the Middle East

Disruptive Innovation Proceeds Steadily in Online Travel: the Key Trends

Highlights from the WTM Global Trends Report 2014

Download the 2014 WTM Global Trends Report Now

Envisioning the Future of Travel at the Skift Global Forum

Próximo destino: mercado de turismo en Latinoamérica