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competitive landscape

Showing 1 - 8 of 8 documents
ARTICLE

Utilizing Market Research in Geographic Expansion

International expansion is a key growth objective for many companies. Expanding to new geographies is not easy with companies making costly mistakes and not understanding why their expansion plan did not work. To identify attractive markets and successfully expand, companies must undergo a thorough research process to make strategic decisions. Case study: National Beauty To […]
ARTICLE
WHITE PAPER

White Paper | Economies in 2016

The global economy in 2016 looks set to continue to recover only slowly, with headline growth remaining disappointing. Do you know where to capitalise on opportunity and how to mitigate risk? Euromonitor International’s Economies team has identified key themes that will dominate the world economic and business landscape in 2016. This white paper highlights key economic […]
ARTICLE
ARTICLE

General Mills Posts Solid Profit Growth in the US but International Sales Remain Worrying

General Mills has recently announced its first fiscal quarter results revealing net revenue growth of 4% in constant-currency basis and profit growth of 20%, one the highest rates in its recent history. Profit growth came off the back the aggressive cost-cutting measures including trimming the workforce, closure of underperforming manufacturing facilities and ousting of extraneous […]
ARTICLE
ARTICLE

Nintendo Must Now Embrace Mobile Gaming

Nintendo’s share value has declined significantly as they issued a profit warning on Monday, mainly due to poor sales of its Wii U static games console which has been impacted by the successful launch of Microsoft’s Xbox One and Sony’s PlayStation 4.  The release of these two competing consoles hit Nintendo particularly hard over the […]
ARTICLE
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