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June 9, 2015

Euromonitor to Speak at Singapore International Jewelry Expo 2015

SiJE


Location: Marina Bay Sands Expo and Convention Centre, Halls A & B, Singapore

Event Description: SIJE is Singapore's largest international jewelry extravaganza. It is going to welcome 180 exhibitors from over 20  countries.It is an affluent hub to showcase fine collections of luxury gem pieces to the well-heeled in Singapore as well as traders and high net worth buyers from China and India; the two most competitive markets in Asia.

Presentation Topic: Jewelry players leveraging on the digital era

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June 7, 2015

Soaring Sales of Adult Colouring Books are a Windfall Opportunity for Colouring Writing Instruments

Rob WalkerAnalyst Insight by Rob Walker - Contributing Analyst

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Manufacturers of colouring writing instruments have every reason to be upbeat at the moment. Almost out of nowhere, a new craze for adults’ colouring books has set the publishing industry alight. Books such as Secret Garden, Stress Relieving Patterns and Art Therapy have all featured at the top of the Amazon books best seller list this year, and publishers are falling over one another to beef up their portfolios with similar types of books, with illustrators rather than authors as the new stars.

Colouring books for adults typically have more intricately drawn pictures than those for children. There are versions with sophisticated and ornate flora and fauna designs, for example. But, there are others with animals, much like children’s colouring books. Indeed, in essence, the concepts of children’s and adults’ books are the same. The only difference is that children are now sneaking a turn at using their Mum and Dad’s colouring books, rather than the other way around.

The Secret Garden, illustrated by Johanna Basford, is the biggest seller of all the recently launched adult colouring books. It has already sold around 1.5 million copies worldwide, and its follow-up, Enchanted Forest, is shaping up to do equally well. The global retail market for colouring writing instruments was worth US$2.4 billion last year, according to the latest data from Euromonitor International. But, that value could start to climb steeply over the next five years if, as many in the publishing industry predict, the demand for adult colouring books continues to boom.

Continue reading "Soaring Sales of Adult Colouring Books are a Windfall Opportunity for Colouring Writing Instruments" »

May 12, 2015

Brazil's Business Environment: Consumption in Economic Slowdown

250_brazilBusiness-v1.0On the surface, Brazil looks like an attractive market. It is the seventh largest global economy and has a population of 200 million, with high consumer expenditure and high demand for commodities.
But Brazilians are spending less, industrial confidence is deteriorating, and inflation is rising, meaning a future of slow growth and economic recovery.

Consumer goods companies operating in Brazil need to adapt their strategy to integrate the global market place. What are the reasons behind this slowdown and how can organisations work it to their advantage? 

Download our white paper today to learn:

› How Brazil’s rapid currency depreciation has affected its economy and consumers 

› Which consumer industries are slowing down and which have new opportunities

› Why the middle class is changing Brazil’s economic landscape

Download-Now

April 28, 2015

Challenges and Opportunities in Targeting the Senior Consumer

250_seniorConsumer-v1.0The senior market is a lucrative market to explore. The population over 60 stood at 912 million in 2014, representing 12.6 percent of the global population. By 2030, this segment will account for 18 percent, reaching 1.5 billion globally. While China is the fastest growing ageing market with over 60s forecast to grow by more than 46 percent between 2014 and 2030, Japan has the oldest population, with a massive 33 percent aged over 60. Japan is a model on the impact of this demographic shift, showing the effects of different methods of governmental intervention and product development opportunities.

 

 

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Key findings:

  • E-health, home assistance and elderly-friendly services will drive technology developments in the senior market, with health being the most dynamic consumer expenditure category through 2030.

  • Efficacy and natural features remain key features when it comes to marketing beauty products to the over 60s.

  • Demand for luxury goods focusing on heritage and craftsmanship is popular among senior consumers.

  • As senior consumers usually invest in timeless, quality clothing, an older population will have a negative impact on sales volume in the apparel market.

  • Presbyopia represents a key market driver in eyewear.

March 29, 2015

Where Will the Future Growth for Bags and Luggage Come From?

Sulabh MadhwalAnalyst Insight by Sulabh Madhwal - Personal Accessories and Eyewear Analyst

View Sulabh Madhwal's profile on LinkedIn

As the Eurozone crisis and austerity measures hit consumer confidence and constrain demand, growth for leading luxury bag brands such as Louis Vuitton, Gucci and Prada slowed down in 2013 and 2014. In addition, accessible luxury brands are headed towards a relatively conservative year in 2015. Looking towards 2019, we make a few predictions to help determine growth strategies for the industry.

New markets come into focus

China and the US are still expected to lead global sales in 2019. However, markets such as South Korea, India and Taiwan will further their influence on global sales and serve as ideal candidates for market entry or expansion. South Korea will overtake the entire Eastern European region and edge closer to Japan’s number three position by 2019. India is likely to be among the top ten bags and luggage markets in 2019, as it overtakes Italy and Germany on the way.

Continue reading "Where Will the Future Growth for Bags and Luggage Come From?" »

March 10, 2015

The Apple Watch and Beyond: Key Takeaways from Apple Inc’s Latest Event

MykolaGolovkoAnalyst Insight by Mykola Golovko - Toys and Games Analyst

View Mykola Golovko's profile on LinkedIn

The March 9 Apple event was centred around the announcement of pricing and availability of the Apple Watch line up. The product line is widely expected to spark mainstream consumer interest in autonomous wearable electronics. We expect the total market size of wearable electronics to reach 71 million units globally in 2015, however only 16 million will be autonomous wearables as low cost passive wearable electronics will remain dominant though 2016.

Global Volume Sales of Wearable Electronics by Type

Wearable-Electronics

Source: Euromonitor International

Continue reading "The Apple Watch and Beyond: Key Takeaways from Apple Inc’s Latest Event" »

March 4, 2015

The Rising Power of Female Consumers

Female-Consumer-Banner

The global female population totalled an estimated 3.6 billion in 2014 and is expected to reach 4.2 billion by 2030. Average disposable income amongst women is the highest it's ever been, and women are living longer than men.

What are you doing to reach this growing market?

Recording
View now to learn:

  • The size and distribution of the female consumer market
  • Literacy and education rates
  • Labour participation
  • Purchasing power

 

Continue reading "The Rising Power of Female Consumers" »

February 27, 2015

Fashion Friday: Can Swatch's Smart Watch Compete in the Wearables Market?

Smartwatch-banner

The Swatch Group Ltd is expected to launch its first smartwatch by mid-2015.  This podcast discusses the impact of Swatch entering the wearables market and what it means for competitors. Will the Swatch Touch smartwatch dominate the wearables market? Can Swatch compete against technology giants like Apple and Samsung? Listen to the podcast for further insights.

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February 11, 2015

Soaring Swiss Franc Worsens Outlook for Volatile Watch Sales

Sulabh MadhwalAnalyst Insight by Sulabh Madhwal - Personal Accessories and Eyewear Analyst

View Sulabh Madhwal's profile on LinkedIn

As the Swiss National Bank removed a three-year cap on its national currency, the Swiss franc rose significantly against both the euro and the US dollar on 15 January. With four out of the top five global watch players being based in Switzerland, the decision is likely to have a negative impact on the industry’s growth in 2015.

Key markets already facing slowdown

High watches* accounted for 45% of global However, growth rates in several key markets such as China, Japan, Hong Kong and Russia slowed considerably in 2014. While austerity measures continue to hamper high watch sales in China, increased sales tax and the depreciating yen led to slowing sales in Japan. Sales growth in Hong Kong was affected by public protests, while that in Russia dropped due to military developments and currency fluctuations. None of the aforementioned markets are expected to return to double-digit growth rates in 2015 or 2016, signalling a slow recovery for global sales.

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January 27, 2015

Estimating Category Leaders in FMCG Industries

Virgilijus NaruseviciusAnalyst Insight by Virgilijus Narusevicius - Senior Data Scientist

View Virgilijus Narusevicius's profile on LinkedIn

In this article, we have attempted to characterise category leaders across FMCG industries and the typical market shares they achieve. “Category leader” is generally a highly coveted status as it allows price-setting power and a better ability to influence category trends, enables economies of scale and implies a better bargaining power over retailers and suppliers. It also suggests that the company is doing many things right and it is thus rather common to benchmark against the category leaders and study their past strategies. However, category leader shares vary between industries and a successful company in one industry may differ from another.

 

Figure 1: Average Category Leader Share across FMCG Industries

CAMI1

 

Source: Euromonitor International

Note:  Retail value sales

Continue reading "Estimating Category Leaders in FMCG Industries" »

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Recent Posts

Euromonitor to Speak at Singapore International Jewelry Expo 2015

Soaring Sales of Adult Colouring Books are a Windfall Opportunity for Colouring Writing Instruments

Brazil's Business Environment: Consumption in Economic Slowdown

Challenges and Opportunities in Targeting the Senior Consumer

Where Will the Future Growth for Bags and Luggage Come From?

The Apple Watch and Beyond: Key Takeaways from Apple Inc’s Latest Event

The Rising Power of Female Consumers

Fashion Friday: Can Swatch's Smart Watch Compete in the Wearables Market?

Soaring Swiss Franc Worsens Outlook for Volatile Watch Sales

Estimating Category Leaders in FMCG Industries