June 24, 2015

Cycle of Greek Bailouts Fails to Tackle Long-Term Economic Malaise

Carrie_LennardAnalyst Insight by Carrie Lennard - Business Environment Manager

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At the time of writing, Greece’s negotiations with the International Monetary Fund (IMF) over its debt look in doubt, and there is the possibility that Greece may default on a €1.5 billion debt repayment installment due to be paid to the IMF on 30th June 2015. The potential default comes amid a host of long-term economic problems, which plague the country. Despite a series of bailout packages, Greece’s debt-to-GDP ratio stood at 177% in 2014, the second highest in the world after Japan. It has a cripplingly high unemployment rate at 26.6% of the economically active population in 2014, a youth unemployment rate which is the highest in the eurozone of 55.8% of the economically active youth population aged 15-24 in 2014 and a real GDP total decline of 22.0% from 2009-2014. These ongoing issues raise questions over the wisdom of continuing to burden Greece with debt while little is being done to address the underlying problems afflicting the Greek economy. In the context of a debt cycle, a default would at least allow Greece to start again.

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Australian Consumers in 2020: A Look into the Future

Daphne KasrielAnalyst Insight by Daphne Kasriel-Alexander - Consumer Trends Consultant

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Australia has elevated itself on the global stage in the last two decades, thanks to a booming mining industry and an influx of economic migrants. However, the country is currently seeing a slowdown in all sectors, with its currency depreciating nearly 20% in just two years. Heading towards the end of this decade, what does the future look like for Australia


Not afraid to complain

According to the latest report released in December 2014 by the Australian Competition and Consumer Commission (ACCC), over 7,000 individuals filed complaints and enquiries about small businesses and franchising in the second half of last year. Some complaints have even gone viral online, such as one mother’s complaint about a café which did not let her take her pram inside, and another who complained after being told to stop breastfeeding. In a separate report by Queensland University of Technology and University of Warwick published in the same period in the Journal of Marketing Management, one female participant was quoted as saying: “I believe that being forceful when complaining is effective because I think you need to be halfway between forceful and assertive”.  

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June 23, 2015

Coffee Fest: A Review of the North American Market and Key Hot Drinks Trends

The Coffee Fest trade show took place on Navy Pier in Chicago from June 5 to June 7, hosting a wide range of players in the coffee and hot drinks industry, including coffee shop owners, baristas, roasters, distributors, manufacturers and more. Here, Euromonitor International’s drinks research analysts Mark Strobel and Eric Penicka presented on ‘The State of the North American Coffee Market’. Below are some key points from the presentation as well as other notable trends from Coffee Fest.

Euromonitor’s Presentation on the State of the North American Coffee Market

CoffeeFestGlobally, retail coffee is a US$85 billion dollar industry and North America is among the largest and fastest growing of all regions worldwide. In the US, coffee pods have dominated conversations as its value share of the market has grown from nearly negligible a decade ago, to a US$4 billion industry in 2014. However, their growth spurred on by the Great Recession is expected to taper off in the next five years. Pod’s stalling growth will in part be a result of increased consumer appreciation of coffee in the US, where third-wave, independent coffee shops have gained ground. Furthermore, specialty coffee shop growth can largely be attributed to the millennial age group which has changed consumer trends across industries and will only grow in importance in the years to come as their purchasing power advances.

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Cigarettes' Future Troubled as Alternatives Advance


Of the top ten cigarettes markets in the world, only three (all in Asia-Pacific) are expected to see volume growth by 2019 as increased regulation, taxation, health awareness and the emergence of alternatives such as e-cigarettes impacts sales. To be sure, taxation drives value sales and markets such as South Korea and Russia will be able to balance their volume declines with revenue growth over the same period.

What’s New in Cheese: JVs, Acquisitions and Changes in Future Country Rankings

Lianne van den BosAnalyst Insight by Lianne van den Bos - Food Analyst

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Euromonitor International’s new global cheese research provides the latest insight on how the cheese industry is expected to perform in 2015 and identifies the key prospects through to 2020.

Middle East Africa and Latin America will drive future global demand

According to Euromonitor’s forecast rankings of the top future cheese markets, new winners and losers will emerge. While the US and France will remain the largest cheese markets in the world, Germany and the UK will drop down the rankings and the Latin America and Middle East and Africa regions will prosper.  As purchasing power increases and consumers are increasingly swapping home-made dairy for processed and packaged products, a large demand for future cheese sales will come from markets such as Brazil, Mexico, Kenya and Iran - all rising up the rankings. Half of new sales will come from Latin America and the Middle East and Africa over 2015-2020 representing US$8.5 billion.

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The E-Cigarettes Market: Past, Present and Future

Demand for alternatives for traditional combustible and smokeless tobacco products has surged since 2005 when electronic cigarettes first appeared in the US and Chinese markets. Now, sales of vapour products have eclipsed nicotine-replacement products. This video tracks the evolution of this young industry and provides forecasts for the future. Watch the video for complete insights.

Packaged Food 2015: What’s New in Confectionery?

Jack SkellyAnalyst Insight by Jack Skelly - Food Analyst

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The latest figures from Euromonitor International suggest that competition to be the leading confectionery producer is heating up between Mars and Mondelez. Both companies are expected to achieve sales of around US$25 billion in 2015, with the former company possibly edging ahead to become market leader. While it could be argued that this is a result of exchange rate differences, the implications remain disturbing for the future of the confectionery market in Western Europe.

So, what are the main points the data tell us?

1)      Confectionery environment toughens as volume consumption growth slows around the world

2)      Companies with strong European presence experience weakest performance

3)      Sugar confectionery continues its terminal decline

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June 22, 2015

Vapor Devices and e-Cigarettes in the Global Tobacco Market



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Home and Garden 2014: US$ Strength Impacts the Global Growth


The home and garden industry showed a positive performance in key developed markets in 2014, including the US, Germany, the UK, Japan, Canada and Australia. Strong performance of the US dollar against local currencies in some key markets, including Japan, Canada and Australia, belies the true performance of the global industry in 2014.

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Cigarettes’ Troubled Future as Alternatives Steam Ahead

Zora MilenkovicAnalyst Insight by Zora Milenkovic - Head of Tobacco Research

Like a snail with the baggage of its history/legacy of legislation on its back, the world cigarettes market slowly toiled downhill in 2014, recording a barely there volume decline of -0.4% and continuing its downward trajectory in every region of the world bar Asia-Pacific (only kept in the black itself by the behemoth that is China dragging the region, and indeed the world, with it).

Volume declines in cigarettes as price becomes main battleground

Cigarettes’ volume decline in developed markets belies the furious pace of manufacturer activity in the category, with fast-paced changes in pricing strategies as pricing becomes increasingly the main company battleground around the world. The era of cigarettes pricing being set across regions is long gone, each country warrants its own specific approach with sub-brand variants appearing under various price band cloaks and innovation applied to each level of pricing as brand owners seek to maintain value sales and thwart down-trading, either to cheaper brands or adjacency categories, or even illicit (which saw an increase of 4% globally, excluding China).

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