February 27, 2015

Starbucks Subscription Reserve Coffee is One More Step in its Third-Wave Evolution

ElizabethFriendAnalyst Insight by Elizabeth Friend - Senior Consumer Foodservice Analyst

Starbucks’ recent performance has been very strong, but that hasn’t prevented the company from seeing the writing on the wall. Scores of super-premium, third-wave coffee competitors are rising up in all of the most important developed markets. To keep them at bay, Starbucks is taking consistent steps toward staying ahead of evolving consumer preferences.

In its most recent move, Starbucks has added a subscription-based service for its small-lot Reserve brand coffee, promising delivery of the rare beans within days of roasting at its new Seattle Roastery and Tasting Room. In one fell swoop, the service provides a small but stable revenue stream, solves a distribution issue, and most importantly, helps to cement Starbucks’ new branding as a purveyor of third-wave coffee—offering the quality of coffee typically found at an independent coffee shop, with the benefits and services of a massive global chain.

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Alcoholic Drinks 2015 Preview for Wine: 3 Key Trends

Spiros_MalandrakisAnalyst Insight by Spiros Malandrakis - Senior Alcoholic Drinks Analyst

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  1. Lighter, transparent, casual and in the mix: Still Wine Moving On: Initiatives favouring moderation in terms of abv content and questioning the gospel of oak maturation, launches reassessing the decades long myopic scoffing of sweeter styles , a progressive inclusiveness of experimentation and mixers and a hesitant embrace of convenience and the category’s side-lined casual nature will be the key themes in the short to medium term. The catalyst will be the proliferation and expansion of the social media universe democratising the reviewing, comparing and buying processes. From flavoured wines to Wine Raves and from smartphone apps to radical packaging designs, a belated New Dawn for still light grape wine is now upon us. The epicentre for growth will shift back towards the US as the Chinese macro and legislative headwinds take their toll.

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Fashion Friday: Can Swatch's Smart Watch Compete in the Wearables Market?


The Swatch Group Ltd is expected to launch its first smartwatch by mid-2015.  This podcast discusses the impact of Swatch entering the wearables market and what it means for competitors. Will the Swatch Touch smartwatch dominate the wearables market? Can Swatch compete against technology giants like Apple and Samsung? Listen to the podcast for further insights.

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February 26, 2015

Organic and On-the-Go, Recipes for Soup's Recovery?

Raphael_MoreauAnalyst Insight by Raphael Moreau - Food Analyst

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With the launch of an organic soup range under the Campbell’s brand in the US in February, Campbell Soup Co is seeking to focus on premium soup, moving away from its core ranges of canned/preserved soup, and attempting to appeal to a younger audience. Almost concurrently, under its Plum Organics brand, the group also introduced an organic soup range, adopting a similar strategy to other baby food manufacturers in extending its reach beyond baby food and into children’s food to widen its target audience.

As the two organic ranges, already announced in August and October 2014, respectively, were introduced almost simultaneously in February 2015, they may struggle to each succeed in establishing their presence in their adjacent niches. The Plum Organics brand may also suffer from too much diversification, which could result in further dilution of its image, until recently rooted in baby food.

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Euromonitor to Speak at Tissue World Barcelona 2015

TissueWorldBarcelonaEvent Name: Tissue World Barcelona

Dates: 17-19 March, 2015

Location: Barcelona, Spain

Event Description: Tissue World Barcelona is the world’s largest show specifically for the tissue business. It gives tissue makers, converters and suppliers to the tissue making and converting industries a unique experience and opportunity to  network, exchange ideas and learn. A truly global event, the show attracts key tissue industry professionals from across the world who gather in Barcelona to see what is on offer and to learn about technological advancements in tissue manufacturing. Tissue World also focuses on product innovation and sustainability and provides valuable content for buyers and decision makers who attend the event.

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Overview of World’s Chocolate Powder Drinks Market and Toddy’s Evolution

Hope.LeeAnalyst Insight by Hope Lee - Senior Beverages Analyst

The global chocolate powder drinks market is forecast to see a net growth of around US$800 million in 2014-2019, contrasting to malt-based drinks’ US$500 million. However, considering the potential growth and compared to the possible sales from coffee and tea anticipated, chocolate powder drinks is definitely a niche category and mostly neglected by major hot drinks manufacturers, despite the fact that they may have a couple of hot chocolate powder drinks brands as a complementary product. Euromonitor International’s latest data show that Nestlé continues to be the world’s market leader in chocolate powder drinks, accounting for over one third of retail value sales in 2014. Mondelez and PepsiCo are placed in second and third position, competing with each other closely.

In terms of geographic growth, Brazil, the largest market for chocolate powder drinks, is predicted to generate around US$340 million sales in 2015-2019, top of all major growth markets. Meanwhile, PepsiCo’s Toddy is evolving to become a major brand in Brazil’s food and beverages market. This article gives an overview of the global market and discusses the state of play of major brands, with particular emphasis on Toddy.

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February 25, 2015

¡No te pierdas nuestra presentación en el 1er Summit internacional Alimentando al futuro!


Nombre del evento: Alimentando al futuro 
Fecha: 12 de marzo, 2015
Día, fecha y hora de nuestra presentación:  Jueves 12 de marzo, de 16:15 a 17:00, Swissotel Quito – Salón Saint Moritz, Ecuador
Acerca del evento:  Alimentado al Futuro será el evento que convoque a las principales autoridades y empresarios que intervienen en la industria de alimentos y bebidas, tanto a nivel nacional como internacional. Esta Cumbre es organizada por ANFAB (Asociación Nacional de Fabricantes de Alimentos y Bebidas), institución orientada a contribuir con el desarrollo de sector agroindustrial en el Ecuador.
Este evento tiene como objetivo principal socializar temas relevantes para la industria, mostrar las tendencias y buenas prácticas a nivel mundial, en el aporte de soluciones innovadoras y eficientes para la producción de alimentos sostenibles para el consumo humano.

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Higher Education Rising Globally

A rising population with higher education goes hand-in-hand with a shift toward more sophisticated job sectors. This, in turn, drives rising levels of disposable income. This video examine causation, trends and specific markets experiencing the highest growth rates in consumers pursuing advanced degrees.

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LEGO Tightens Its Grip on Global Construction Toys

Utku_TanselAnalyst Insight by Utku Tansel - Head of Toys and Games Research

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As highlighted in our recent global company profile, LEGO, the world’s third biggest manufacturer of traditional toys and games, continues its dynamic expansion bolstered by the success of 2014’s The LEGO Movie. The world’s leading construction toys manufacturer was among the most dynamic toymakers in the world over 2009-2013, more than doubling its sales.

LEGO’s global strength is founded on its dominance of the construction toys category, in which it held a 65% value share in 2013. Construction toys accounted for 94% of the company’s global toys and games value sales during the year, with games and puzzles responsible for most of the remainder. However, LEGO decided to phase out its LEGO Games board game product line in 2013, judging that it did represent a sustainable fit with the company’s core long-term operations.

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Craft Crisps: Is Savoury Snacks Ready for the Craft Movement?

Pinar HosafciAnalyst Insight by Pinar Hosafci - Packaged Food Analyst

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ChipsFlamegrilled Aberdeen Angus. Red Leicester & Carmelised Onion. Parmesan, Asparagus & Truffle. These may sound like dinner meals but in fact they are just some of the many intricate flavours the crisps category is flooding with. Even for the classic vinegar flavour, the descriptions are hymns of gastronomic hyperbole:  “Modena Balsamic”, “Chardonnay Wine”, “Somerset Cider” and “Aspall Cyder”. Not only their names but also their packaging is becoming more sophisticated and gourmet-inspired. Tyrells Hand Cooked English Crisps is perhaps the most well-known brand in Europe but there are many more out there, increasingly emphasising their hand-cooked potatoes and the place of origin the salt or vinegar is sourced from (eg Anglesey Sea Salt). Recently, PepsiCo has expanded into gourmet snacks through the launch of Market Deli – premium priced thick-cut crisps made from selected potato varieties bearing no sign of the company logo on the pack bar a small statement reading “from the Makers of Walkers”. Is this emerging craft movement a fad or likely to be the next big thing in savoury snacks?

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