Analyst Insight by Lamine Lahouasnia - Head of Packaged Food Research
We’re pleased to announce that the new 2015 Packaged Food 2015 Edition is now live and available to access on Passport. The updated research provides the latest data and insights on the food industry and identifies the key prospects through to 2019.
We have continued to strengthen and refine coverage of all 80 country markets tracked across 19 food categories and their respective constituent sections (298 category product levels in total). This latest edition adds tremendous extra value to our already comprehensive industry coverage.
Against the backdrop of rising commodity prices and greater political instability, 2014 has been a challenging year for the food industry and yet 2013 and 2014 have delivered some of the highest growth rates in retail value terms in the last decade. This marks a departure from the historically volume-driven nature of the industry and this is perhaps the most telling story from the new data: How the food industry is seeking to increase profitability through higher prices.
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