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July 21, 2015

Consumer Health at the New Procter & Gamble

ChrisSchmidtAnalyst Insight by Chris Schmidt - Consumer Health Analyst

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With the recently agreed-upon sale of some 40 beauty brands for US$12.5 billion to competitor Coty, Procter & Gamble has taken a major step toward completing its push to drastically shrink the number of brands it manages. The effort, led by second-term CEO AG Lafley, has pushed the company’s consumer health brands closer to the forefront of one of the world’s largest consumer packaged goods companies. However, given the industry’s fierce competitive landscape, challenging the upper echelon of consumer health’s leading companies remains a lofty goal.

Culling the heard: Procter & Gamble slims down to speed up

In mid-2014, after several years of slow growth led to a shakeup in the C-suite and the return of former CEO AG Lafley, Procter & Gamble announced that it would be selling up to 100 brands from across its bulbous portfolio. Ultimately, the company would seek to focus on 70 to 80 core brands that accounted for nearly all the company’s revenues and profit. Over the course of the last three decades, a spree of acquisitions – most notably 2005’s US$53.4 billion purchase of grooming and battery giant Gillette – have turned Procter & Gamble into one of the world’s largest consumer goods companies. In 2014, the company generated retail value sales of US$117.4 million across the Euromonitor Passport universe, with roughly 95% coming from the beauty and personal care, tissue and hygiene and home care industries. However, the company’s portfolio has changed drastically recently. The 2014 sale of Pringles chips/crisps (to Kellogg) and the pet food brands Iams, Eukanuba and Natura (to Mars and Spectrum Brands) drastically reduced its exposure to the packaged foods and pet care industries. Similarly, the divestment of its salon professional hair care and fragrance businesses to Coty (expected to close in late 2016) will significantly reduce its exposure to luxury goods.

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June 28, 2015

Medical Device Manufacturers Are Adapting to the Changing Healthcare Market

Giedre LiorancaiteAnalyst Insight by Giedre Liorancaite - Industry Analyst

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Major trends in healthcare are redefining the medical and surgical equipment market. In the light of difficult market conditions, many medical device companies are responding by cutting back on research and development projects. For example, Medtech giants like Medronic and GE Healthcare have been reducing research and development spending as a percentage of sales and relocating budget to non-technology related growth drivers, like marketing, regulatory compliance etc. This is despite the fact new innovations and easy-to-use designs have never been more important. Consequently, contract development is becoming a means to cut costs and reduce risk for medical device manufacturers.

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June 6, 2015

Dietary Supplements and their Positioning in the Marketplace

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In the next five years, we expect dietary supplements to outperform vitamins in value sales as consumer emphasis on personal health and healthy habits. Producers need to focus on product positioning, advertising claims, and regulations in emerging markets.  Listen to the podcast for complete insights.

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May 30, 2015

Avanza la ola saludable en Chile, pero no para todos

Andres-ChehtmanPor Andrés Chehtman - Analista de investigación en Euromonitor International

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En los últimos años ha habido un avance del movimiento saludable en Chile, que se ha manifestado en un crecimiento de la práctica deportiva, así como en un aumento del consumo de productos de nutrición deportiva, control de peso, vitaminas y suplementos dietarios o alimenticios. Sin embargo el exceso de peso y la obesidad también han crecido durante este periodo. El presente artículo explora las razones de estas tendencias en apariencia contradictorias.

La ola saludable

Es evidente el avance del movimiento saludable en Chile en los últimos años. El mismo se manifiesta de diversas formas. Por un lado en el crecimiento de la práctica deportiva. El running es el deporte que más ha crecido. Además de la práctica habitual individual, empresas de marcas deportivas y de otros rubros organizan numerosas maratones y carreras cada año. También ha habido un gran incremento en el número de personas que usa la bicicleta, tanto como medio de transporte como medio para ejercitarse o en forma recreativa. Las redes públicas de arriendo o renta de bicicletas se están consolidando (por ejemplo: bikesantiago.cl, bicilascondes.cl). Más gente también acude a gimnasios o entrena en plazas y parques con las máquinas de ejercicios instaladas por el gobierno. Otro indicador del aumento son las ventas de ropa deportiva, que en valor aumentaron a una tasa anual promedio de un 8% entre 2009 y 2014, de acuerdo con datos de Euromonitor International.

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May 27, 2015

Euromonitor to Speak at FederSalus 2015

FederSalus

Euromonitor is pleased to speak at FederSalus and Parco Tecnologico Padano International Workshop: Global trends, Regulation and Innovation in Food Supplement Products

Date: Friday, 29  May 2015

Location: Lodi, Italy

Event Description: FederSalus – Italian Association of Health Products Manufacturers and Distributors and Parco Tecnologico Padano organize the International Workshop: Global trends, Regulation and Innovation in Food Supplement Products

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May 12, 2015

Brazil's Business Environment: Consumption in Economic Slowdown

250_brazilBusiness-v1.0On the surface, Brazil looks like an attractive market. It is the seventh largest global economy and has a population of 200 million, with high consumer expenditure and high demand for commodities.
But Brazilians are spending less, industrial confidence is deteriorating, and inflation is rising, meaning a future of slow growth and economic recovery.

Consumer goods companies operating in Brazil need to adapt their strategy to integrate the global market place. What are the reasons behind this slowdown and how can organisations work it to their advantage? 

Download our white paper today to learn:

› How Brazil’s rapid currency depreciation has affected its economy and consumers 

› Which consumer industries are slowing down and which have new opportunities

› Why the middle class is changing Brazil’s economic landscape

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May 7, 2015

Euromonitor to Speak at Probiota America 2015

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Event: Probiota America

Location: San Diego, CA

Dates: June 3-5, 2015

Description: The action of probiotics and prebiotics on the gut-brain axis, metabolism, sports performance and much more will take center stage at the Probiota Americas conference in San Diego next month. Speakers from Euromonitor, UCLA, NBTY, Bayer Healthcare, Nestlé Health Sciences, McMaster University, The University of Massachusetts, and more will present cutting edge research and business insights. 

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April 28, 2015

Challenges and Opportunities in Targeting the Senior Consumer

250_seniorConsumer-v1.0The senior market is a lucrative market to explore. The population over 60 stood at 912 million in 2014, representing 12.6 percent of the global population. By 2030, this segment will account for 18 percent, reaching 1.5 billion globally. While China is the fastest growing ageing market with over 60s forecast to grow by more than 46 percent between 2014 and 2030, Japan has the oldest population, with a massive 33 percent aged over 60. Japan is a model on the impact of this demographic shift, showing the effects of different methods of governmental intervention and product development opportunities.

 

 

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Key findings:

  • E-health, home assistance and elderly-friendly services will drive technology developments in the senior market, with health being the most dynamic consumer expenditure category through 2030.

  • Efficacy and natural features remain key features when it comes to marketing beauty products to the over 60s.

  • Demand for luxury goods focusing on heritage and craftsmanship is popular among senior consumers.

  • As senior consumers usually invest in timeless, quality clothing, an older population will have a negative impact on sales volume in the apparel market.

  • Presbyopia represents a key market driver in eyewear.

April 18, 2015

Ingredient Marketplace 2015 Recap

ChrisSchmidtChris Schmidt, Consumer Health Research Analyst, recently attended Ingredients Marketplace 2015 in Orlando, Florida Chris shares his findings on innovations in vitamins and dietary supplements and also recaps his presentation on trends in Omega Fatty Acids and fish oils.

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March 26, 2015

The Link Between Alcoholic Drink Consumption and Analgesics and Slimming Products in Latin America

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The consumer view that a hangover is a chemical process that can be solved with chemicals helps explain the correlation between sales of alcoholic drinks and aspirin/ibuprofen in the three Latin American countries included in this study. When weight management products are added to the equation, these industry verticals form a chain that reaches far into the festive consumer culture in these markets.

Continue reading "The Link Between Alcoholic Drink Consumption and Analgesics and Slimming Products in Latin America" »

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Recent Posts

Consumer Health at the New Procter & Gamble

Medical Device Manufacturers Are Adapting to the Changing Healthcare Market

Dietary Supplements and their Positioning in the Marketplace

Avanza la ola saludable en Chile, pero no para todos

Euromonitor to Speak at FederSalus 2015

Brazil's Business Environment: Consumption in Economic Slowdown

Euromonitor to Speak at Probiota America 2015

Challenges and Opportunities in Targeting the Senior Consumer

Ingredient Marketplace 2015 Recap

The Link Between Alcoholic Drink Consumption and Analgesics and Slimming Products in Latin America