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August 25, 2015

Marketing Dynamics in India: Consumer Trends and Momentum

500px-Banner-India-Briefing-#1

Between now and 2030, 16 million new households will enter the ranks of India's middle class. That's more than all of Brazil's middle class households today. With a population of over 1.2 billion and a growing economy, it's not just the aspirations of a confident middle class that are driving demand; people across the economic spectrum are eager
to start spending.

What does India's consumer market look like and how can your business take advantage of new opportunities in the country? Download our free report to find out.

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Download now to:

  • Learn about India's business environment
  • Gain an understanding of Indian consumers,
    how much they spend and the products and services they buy
  • Understand current and future trends that are driving demand

August 5, 2015

Doing Business in the Halal Market

What is the Halal market, and what potential opportunities lie there? Learn more about the Halal market in this video, and download Euromonitor's latest whitepaper today.

Watch this video on Youtube

August 4, 2015

QSR Media Conference 2015 - Ethical and Digital QSR

In July 2015, Euromonitor Analyst Erica Sirimanne lead panel discussions at QSR Media Conference on Ethical and Digital applications in the quick service restaurant industry utilising Euromonitor's Survey results and Economies and Consumers research.

Continue reading "QSR Media Conference 2015 - Ethical and Digital QSR" »

July 8, 2015

Salud y bienestar, la principal amenaza para el mercado de bebidas carbonatadas en Norte y Sudamérica

Los consumidores en Norte y Sudamérica se encuentran entre los principales compradores de bebidas carbonatadas a nivel global, a pesar de que los países de la región experimentan tanto crecimiento como disminución en la categoría. A pesar de las variaciones en desempeño, un tema común aparece en todos los mercados con el creciente interés de los consumidores por la tendencia de salud y bienestar que está disminuyendo la venta de bebidas carbonatadas. El mercado de carbonatadas aun ofrece oportunidades para las empresas que logren un posicionamiento saludable, introduzcan envases innovadores y logren introducir nuevos ingredientes y sabores. En esta presentación miraremos el estado actual del mercado por país, empezando con Canadá, que muestra el peor crecimiento porcentual para el 2014, hasta Bolivia, el mejor rendimiento.

Health and Wellness the Greatest Threat to Carbonates in the Americas

North and South America shoppers remain some of the biggest consumers of carbonates globally despite countries within the region experiencing both growth and declines in carbonates performance. Despite disparate growth, a common theme has emerged with consumer interest in the health and wellness trend increasing, thus driving reductions in carbonate sales. The carbonates market still offers opportunities for companies successful in offering healthier positioning, adding innovative packaging and introducing new ingredients and flavours. In this presentation, we look at the current state of the market by country in the Americas, starting with Canada, the market with the worst percentage growth in 2014, to Bolivia, the best performing.

 

Ver esta presentación en español

June 22, 2015

Greece in Charts

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With tensions mounting over the Greek debt crisis and Greece’s possible exit from the eurozone, we investigate the performance of the Greek economy since the recession. GDP and consumer expenditure have both plummeted; with spending on durable goods such as consumer electronics and appliances seeing the biggest impact. Low-income households have been most-affected and the gap between rich and poor in Greece is now the widest in the eurozone.

Continue reading "Greece in Charts" »

June 17, 2015

Marketing to the ASEAN Consumer

Marketing to the ASEAN Consumer

 

The creation of the ASEAN Economic Community (AEC) in December 2015 will unite the ten members of the ASEAN into a single market and production base. This will thrust Southeast Asia into the spotlight, attracting greater attention from multinationals which have so far been drawn mainly to China and India. By 2030, ASEAN is expected to become the third largest economy behind the US and China at US$3.1 trillion in constant 2014 prices.

Poised to become a global economic powerhouse thanks to its expected strong future economic performance, the AEC has real potential of becoming a vast market with predominantly young, dynamic and increasingly affluent consumers, in contrast to ageing China and Japan.

 

 

Download-Now

 

 

 

Download this white paper to:

  • Learn how much ASEAN consumers earn and where they are spending  
  •  Identify ASEAN’s strengths, weaknesses, opportunities and threats
  • Gain a deep understanding of the region’s four largest markets – Indonesia, Thailand, The Philippines and Malaysia

 

 

June 16, 2015

Connecting with Hyperconnected Consumers

Through widespread access to and use of electronic devices, consumers today are more connected to one another, and to the world around them, than ever before. This continuous access to technology has turned many in all corners of the globe into “hyperconnected consumers”, with new purchasing habits and preferences for interacting with the social and commercial worlds around them that are directly shaped by their heavy use of technology. To learn more about these hyperconnected consumers, Euromonitor International surveyed over 8,000 online consumers in 16 markets in December 2014.

This presentation, given at a Women in Research (WIRe) event in Chicago on June 11, 2015, explores how brands and retailers can connect the hyperconnected consumer’s desire for immediacy, transparency, and convenience with new strategies for reaching this segment online, in the physical world, while shopping, and via mobile.

June 13, 2015

Challenges and Opportunities for Food Manufacturers

Euromonitor International’s data reveals that the global packaged food industry will grow 2.4 percent to reach US$2.9 trillion in 2019. In this presentation, Euromonitor’s analysts Dimitrios Dimakakos, Lianne van den Bos and Lauren Bandy highlight the market trends and future prospects in packaged food and nutrition and identify the challenges and opportunities for Food Manufacturers globally and in Europe. Watch a quick snapshot HERE

Continue reading "Challenges and Opportunities for Food Manufacturers" »

June 3, 2015

Where Are Our Calories Coming From?

With the world’s expanding waistline continuing to make a significant contribution to health problems and government expenditure, this briefing maps out where consumers are purchasing their calories. From the introduction of “fat taxes” to industry-supported voluntary agreements, this report also analyses some of the primary actions being taken at national and international levels to mitigate rising obesity rates. The food industry will need to do more or face tighter regulations in the future.

Continue reading "Where Are Our Calories Coming From?" »

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Recent Posts

Marketing Dynamics in India: Consumer Trends and Momentum

Doing Business in the Halal Market

QSR Media Conference 2015 - Ethical and Digital QSR

Salud y bienestar, la principal amenaza para el mercado de bebidas carbonatadas en Norte y Sudamérica

Health and Wellness the Greatest Threat to Carbonates in the Americas

Greece in Charts

Marketing to the ASEAN Consumer

Connecting with Hyperconnected Consumers

Challenges and Opportunities for Food Manufacturers

Where Are Our Calories Coming From?