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25 November 2016
Quito, Ecuador 

Organizada por Procosméticos,  EXPOBELLEZA 2016 es una feria que se presenta como la más importante vitrina de exposición del sector cosmético, de productos de higiene, absorbentes, a más de brindar un espacio relevante para la  industria de la belleza, moda, salud y bienestar de Ecuador. Empresas productoras y comercializadoras de productos cosméticos y otros, tendrán la oportunidad de mostrar al público en general, consumidores, profesionales del sector y potenciales emprendedores, las últimas tendencias.

http://www.expobellezaecuador.ec/

SPEAKER
Anissa Wolf, Analista en Euromonitor International
SESSION TITLE
Belleza y cuidado personal en América Latina: El nuevo consumidor
SESSION DESCRIPTION

Daremos una presentación en el evento de inauguración de EXPOBELLEZA 2016. El mercado de belleza y cuidado personal en América Latina se enfrenta a un difícil desafío. Consumidores más educados y empoderados buscan productos de mayor calidad, aumentando el poder de internet y las redes sociales en un contexto de desaceleración económica y crisis. En esta presentación repasaremos cómo los consumidores investigan alternativas para acceder a productos de mejor calidad a precios más bajos así como las principales tendencias del mercado. 

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