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June 18, 2015

Emerging Regions Drive Global Growth in Traditional Toys and Games


Euromonitor International’s latest research reveals the highest global growth for traditional toys and games for more than a decade in 2014 as emerging regions continued to drive sales.  Eastern Europe and Latin America were the fastest growing regions recording 9% and 7% value growth, respectively in 2014 while construction was the most dynamic category in a 7th consecutive year. China is forecast to be the world’s growth engine in toys adding over US$4.4 billion to the global sales by 2019.


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June 17, 2015

Home and Garden Struggled in Western Europe in 2014


After years of uncertainty, key developed countries (US, Germany, UK, Japan, Canada and Australia) showed positive performances in local currency terms in 2014. However, the Eurozone again delivered negative growth.

Homewares was the fastest growing category in eleven countries. Gardening may be small in many countries, but was also fastest growing in ten. In Western Europe, good weather in 2014 made gardening the fastest growing category in the four largest countries.

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June 14, 2015

Which Wine Producing Region Grows the Fastest in the Changing World of Wine?


Although Italy, France and Spain continue to be among the world’s top five largest wine producers, Europe’s wine production has fallen steadily over the 2009-2014 period as a result of declining wine consumption and the European Union’s regulations to combat over-production (often referred to as the Wine Lake). Meanwhile, Latin America is the fastest-growing wine producing region thanks to favourable farming conditions that enable the region to produce superlative wines at reasonable prices.


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June 11, 2015

Zara Home Outperformed All Other Inditex Brands in 2014


Zara Home delivered the highest growth of all the Inditex brands in 2014, with a 21% increase in value sales. Zara Home also continued its worldwide expansion, entering new markets such as Algeria and opening its first store in Australia in early 2015. The company only operates online in several countries, including Norway, Switzerland and, most importantly, the US. Although it started online retailing in the US in 2012, it has yet to open its first physical store in the country.

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May 29, 2015

Travel Industry Embraces Mobile Technology


Mobile sales are taking the travel industry by storm. Countries like Sweden, Australia and Japan are steaming ahead, with mobile sales to residents already well above the global average of 20%, thanks to hyper-connected populations. Online travel agents are driving the charge, with mobile sales already accounting for one fifth of all sales worldwide, having experienced exponential growth since the launch of smartphones. Clearly, travel brands that ignore the mobile trend risk being left behind as intermediaries push ahead of the curve and direct suppliers are slow to keep up.

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May 22, 2015

World Green Tea Growth Prospects


The global green tea market is highly fragmented; the leaders Ito En and Unilever are close rivals, with just 4% value shares each in 2014. The potential for growth is huge, thanks to green tea’s health benefits. Unilever should look to address its weaknesses in Asia Pacific, particularly in China and Indonesia, in order to seize growth opportunities, thus defending its future global status.

May 11, 2015

Wearable Technology Poised to Ride Wave of Consumer Enthusiasm


An exploration of consumer enthusiasm and purchase intent for wearable tech devices, drawing from Euromonitor International's 2014 Hyperconnectivity survey of ~8000 online consumers ranging in age from 15 to 65+ and living in 16 major markets.


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May 10, 2015

Cultural Diversity and its Impact on Global Consumer Markets


This datagraphic visualises key points from the latest Strategy Briefing, Cultural Diversity and its Impact on Global Consumer Markets. Strong migration flows, combined with higher birth rates among minority populations, have led to an unprecedented level of ethnic, cultural and religious diversity in developed markets. This, along with ethnic minority consumers’ rising incomes, is profoundly impacting lifestyles and shopping behaviour within Western societies. The full report considers the impacts of this change on consumer behaviour.

May 9, 2015

Consumer Attitudes Towards Storing Data in the Cloud


An exploration of attitudes of online consumers towards storing and sharing data on the cloud, drawing results from Euromonitor International's 2014 Hyperconnectivity survey of ~8000 online consumers ranging in age from 15 to 65+ and living in 16 major markets.


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April 28, 2015

The Economics of the UK Election


View Sarah Boumphrey's profile on LinkedIn


After a deep and prolonged recession,  the UK economy has shown strong growth - outstripping many other major economies. However, much of this growth stems from a relatively fast-growing population. In per capita terms, growth has been less impressive. Added to which, government revenues have been disappointing, which has made reducing the deficit a more difficult task in a climate of austerity. Economic growth in the UK is forecast to decelerate from next year and the work of rebalancing the UK economy and placing it on a sustainable footing is far from over.


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