
Date: 16-18 April, 2013
Location: Parc des
Expos Porte de Versailles, Hall
1, Porte de Versailles, Paris, France
Exclusive Press Briefing
Date: Tuesday, 16 April 2013
Time: 12:15 - 12:45 p.m.
- 12:15 p.m. Press Briefing hosted by Irina Barbalova, Head of Beauty and Personal Care Research
- 12:30 p.m. Panel debate with industry leaders and lead analysts from Euromonitor International
- 12:45 p.m. Q&A session
With beauty innovation heading in two contrasting directions, one with more
specialised products and the other with multi-purpose offerings, consumers are
swamped with choice. In this
highly competitive, challenging environment, the desire for individualism is as
important as the need for convenience. Looking at the top beauty categories of
skin care, hair care and colour cosmetics, Euromonitor International will
discuss this conflicting trends and how they are shaping the beauty industry’s
future.
Educational Programme: Marketing Trends
Rethinking Beauty: Exploring New Growth Models
Date: Tuesday 16th April
Time: 15:00-15.45
Location: Marketing Trends Theatre
Speaker: Irina Barbalova, Global Head of Beauty and Personal Care Research at Euromonitor International
As the beauty industry gears up for another challenging year of economic
uncertainty, companies must offer the right mix of quality and value and look
beyond traditional markets. In a recovering global prestige environment, there
is ample scope for upscale targeted solutions, which offer not only technically
advanced formulations but increasingly personalised services. At the other end
of the scale, a one-size-fits-all approach seems to suit a lifestyle where
value-for-money and time-saving are paramount. Euromonitor International will
explore these opposing trends in the wider beauty context latest year’s
performance. The presentation will reveal future growth prospects and revenue
increase strategies.
Educational Programme: Marketing Trends
E-Commerce's Final Frontiers: Impulse and Curation
Date: Wednesday 17th April 2013
Time: 16:00-16:45 p.m.
Location: Marketing Trends Theatre
Speaker: Antonia Branston, Senior analyst – Retailing
Whilst price and
variety have been the primary drivers of growth in internet retailing over the
last decade, the next decade is likely to focus on other areas. Internet
retailing has already gained widespread acceptance amongst the
developed world and penetration in emerging markets is also catching up. In
order to gain further acceptance among consumers, internet retailers are
constantly creating new and exciting ways to mimic and replace store-based
retailing. Euromonitor International will examine how
internet retailers hope to widen their share of the consumer wallet.
#Incos13
@Euromonitor
@incosmetics
Visit the In-cosmetics website for more information.