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205 posts categorized "Consumer Foodservice"

December 9, 2014

McDonald’s Expands Customisable Burger Concept – But Should They?

ElizabethFriendAnalyst Insight by Elizabeth Friend - Senior Foodservice Analyst

McDonald’s has been quietly testing a customisable burger and chicken sandwich concept for months, but this week announced a plan to aggressively expand the program, rolling out to thirty US outlets immediately and as many as 2,000 outlets in 2015. Called “Create Your Taste,” the program allows customers to bypass ordering lines and instead place their order via touchscreen kiosks, choosing from a variety of buns, toppings and sauces, many of which have never previously been available at McDonald’s.

Customisable sandwiches cost more and take longer to make, but McDonald’s is betting that customers won’t mind—especially those highly desirable fast casual customers whom have already grown used to high quality food and customisable orders at chains like Chipotle. Svati Kirsten Narula at Quartz writes:

McDonald’s hopes to win consumers back by offering build-your-own sandwich options, betting that customers won’t mind waiting longer or paying more for made-to-order meals…At Chipotle, customers interact with burrito-makers and watch as their orders are crafted, which makes highly specific customization possible…Selecting sandwich buns and toppings via touch-screen isn’t exactly the same thing, but if the resulting food is perceived to be higher-quality, that’s a win. Test customers interviewed by Bloomberg and USA Today have given favorable reviews to their “Create Your Taste” experiences, although they couched their compliments with nods to too-high pricing and comparisons to In-N-Out Burger.– Quartz

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November 25, 2014

Regional Trends in Consumer Foodservice

Euromonitor International and Nation's Restaurant News are pleased to present the list of top 25 consumer foodservice operators in non-North American regions. This video looks at insights and trends in foodservice across these global regions.

Global Foodservice Sales Reach US$2.6 Trillion in 2013

NRN-2014_Top-25-CoverOur new list, compiled in collaboration with Nation's Restaurant News, focuses on the top 25 international foodservice operators of outside North America.  This list and corresponding regional analysis is prominently featured in Nation’s Restaurant News latest issue.   

Asia Pacific leads the way in foodservice sales with US$1 trillion dollars, followed by North America with US$544 billion and Western Europe at US$535 billion respectively. However, Eastern Europe experienced the most fixed year-on-year growth in 2012-2013with 10.8% sales growth, while Latin America also experienced strong growth with 9.7% expansion.  

In Latin America, Brazilian chain Habib’s still leads the way in sales, reflecting the continuing importance of value-priced local brands and in Western Europe, UK-based Costa Coffee has expanded with an additional 25 markets in the region, increasing their rivalry with Starbucks.

Michael Schaefer, Head of Consumer Foodservice Research, says, “Utilizing our extensive global research helps us formulate the top 25 list and provides unique insights to not only what is going on in foodservice globally, but what is trending regionally. This in turn offers operators an opportunity to better understand their own markets, as well as markets they may wish to expand into in the future.”

Download the Top 25 International Restaurant Chains List

To read the rest of the analysis provided by Euromonitor and Nation’s Restaurant News please visit: http://nrn.com/

November 20, 2014

Starbucks Promises To-Your-Desk Delivery in the US by 2015, But What Does This Mean For the In-Store Experience?

ElizabethFriendAnalyst Insight by Elizabeth Friend - Senior Consumer Foodservice Analyst

After relatively disappointing results in the most recent quarter, Starbucks has announced a plan to begin offering delivery service in the US through its mobile payment platform, a combination CEO Howard Schultz is calling, “delivery on steroids.”  As early as the second half of 2015, customers in select cities will be able to order food and drinks from their mobile phones to be delivered to their homes, offices, or even directly to their desks.

In theory, this strategy sounds promising. The on-demand economy in developed markets is only gaining momentum, and foodservice customers are demonstrating more and more that they want what they want, when and where they want it, and requiring as few clicks as possible. Online and mobile ordering has been growing rapidly in foodservice markets all over the world, and delivery demand is growing just as quickly among high-income consumers who can afford to spend a few extra dollars on convenience-based luxuries.

Continue reading "Starbucks Promises To-Your-Desk Delivery in the US by 2015, But What Does This Mean For the In-Store Experience?" »

November 11, 2014

Bars/Pubs Value may be Down, but there are Opportunities in On-Trade Alcoholic Drinks

ElizabethFriendAnalyst Insight by Elizabeth Friend - Senior Foodservice Analyst

At the global level, the bars/pubs category has been shrinking, showing a net decline of US$7.4 billion from 2008-2013; however, these figures alone don’t tell the whole story about how global drinking habits are evolving. The decline has been primarily due to two key regions, including Western Europe (which accounted for more than a third of global cafes/bars value in 2013) and Latin America, each of which showed value declines in 2013 due to consumers cutting back on drinking amidst economic difficulties and tougher alcohol-related legislation.

This is not to say, however, that bars/pubs haven’t been growing in other smaller markets, and even more importantly, that on-trade alcohol consumption isn’t growing within other restaurant categories. Key markets in the Middle East and Africa and Asia Pacific have seen strong growth in bars/pubs value in recent years, and in many developed markets, consumers are showing a willingness to spend on drinking outside the home, albeit only when it seems “worth it”. This has resulted in an opportunity for operators to sell alcoholic drinks that offer high value for the consumer, whether in the form of more interesting, complex flavours; house-made speciality beverages; or indulgent dessert drinks.

Continue reading "Bars/Pubs Value may be Down, but there are Opportunities in On-Trade Alcoholic Drinks" »

October 28, 2014

Store Visit: Paul Bakery in Singapore Exemplifies the Rise of the Modern French Bakery Concept

Paul_Pastry.JPG 

All photos by Euromonitor International

The specialist coffee shop segment has grown to become highly popular in many Asia Pacific markets, as young, urban consumers are attracted to their indulgent baked goods, hot coffee or tea, and social atmosphere. This has meant rapid growth in the region for specialist coffee shops as a category, at 14% value growth in 2013, but it has also led to fierce competition particularly in premium locations.

This competition has led to a need to differentiate, causing operators to think beyond the Starbucks-led coffee and espresso model and find different ways to pair the third-place benefits of modern coffee shops with various cuisines and concepts. One such resulting trend is the rise of the French bakery café, a niche that has gained popularity in higher-income markets such as South Korea and Singapore. These outlets pair the premium atmosphere and sleek, modern décor of a specialist coffee shop with the menu and service model of a more traditional café, offering consumers a more luxurious drinking and snacking experience that serves a wider variety of dining occasions. Paul bakery exemplifies this trend, combining a traditional French ambience with more modern amenities that appeals to high-income locals, European expats and tourists alike. Euromonitor visited an outlet in Singapore to get a better sense of the format’s key benefits and appeal:

Continue reading "Store Visit: Paul Bakery in Singapore Exemplifies the Rise of the Modern French Bakery Concept" »

October 16, 2014

Rapid Growth Ahead: Trends and Opportunities in Latin American Foodservice

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Latin America is one of the world’s best regions for long-term opportunities in chained foodservice. This webinar will help attendees gain a better understanding of Latin America’s current foodservice landscape, as well as the trends that will continue driving growth in the region over the next five years.

Watch the recorded webinar now to learn:

  • Which international players have been most successful in Latin America and why
  • The region's fastest-growing categories, concepts and local players
  • How economic conditions and changing consumer preferences are affecting foodservice spending

 

Recording

 

Continue reading "Rapid Growth Ahead: Trends and Opportunities in Latin American Foodservice" »

October 13, 2014

Webinar Wrap-up - Rapid Growth Ahead: Trends and Opportunities in Latin American Foodservice

Senior Consumer Foodservice Analyst Elizabeth Friend answers post-webinar questions about the parallel growth of indulgence chains such as fast-food burgers and the health and wellness movement.

October 12, 2014

Consumer Lifestyles in Pakistan: Consumers Clamour for US-Style Fast Food

Jennifer ElsterAnalyst Insight by Jennifer Elster - Consumer Lifestyles Manager

View Jennifer Elster's profile on LinkedIn

It is safe to say that, in recent years, political relations between the governments of the United States and Pakistan have been characterised by mutual feelings of mistrust, fuelled by numerous incendiary statements and high-tension incidents. Despite this, however, it appears that hungry diners in both countries have put aside whatever differences and doubts the politicians may have and have instead forged a bilateral approach to consuming American-style burgers and chicken. Indeed, Pakistani consumers have crowned US branded fast food king in major cities from Karachi to Lahore.

In a recent report on dawn.com, Samiullah Mohabbat, who recently brought the US franchise Fatburger to Karachi, said that when it comes to fast food, “American is best,” adding that his US$5.50 burger is the “perfect antidote” to the country’s troubles. “Food is the only entertainment in Pakistan,” he said. “People are certainly frightened because of the law and order situation, so they don't go anywhere except food outlets”.

Continue reading "Consumer Lifestyles in Pakistan: Consumers Clamour for US-Style Fast Food" »

October 5, 2014

Brazil Joins the Ranks of Markets Where Malls are Driving Chained Foodservice Growth

ElizabethFriendAnalyst Insight by Elizabeth Friend - Senior Consumer Foodservice Analyst

Shopping malls in Brazil have become gathering places that operate as community centres, leisure hangouts and shopping and dining destinations, making their restaurant locations some of the most sought after in the country. With this cultural development has come incredible demand for new malls, with at least 450 now open in the country and 150 more on the way by 2015. As a result, malls have emerged as local centres of growth and innovation in foodservice, with operators relying on their high-income clientele and highly visible locations to help launch and expand premium foodservice concepts.

This has created an opportunity for operators, who gain easy access to a built-in traffic flow of affluent consumers looking for premium dining experiences, but it has also added a new wrinkle to competitive dynamics in the market. Competition for prime locations is high, and success in the market now hinges not only on designing a concept that appeals to local consumers, but also on gaining the right placement in the right mall.

Continue reading "Brazil Joins the Ranks of Markets Where Malls are Driving Chained Foodservice Growth" »

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Recent Posts

McDonald’s Expands Customisable Burger Concept – But Should They?

Regional Trends in Consumer Foodservice

Global Foodservice Sales Reach US$2.6 Trillion in 2013

Starbucks Promises To-Your-Desk Delivery in the US by 2015, But What Does This Mean For the In-Store Experience?

Bars/Pubs Value may be Down, but there are Opportunities in On-Trade Alcoholic Drinks

Store Visit: Paul Bakery in Singapore Exemplifies the Rise of the Modern French Bakery Concept

Rapid Growth Ahead: Trends and Opportunities in Latin American Foodservice

Webinar Wrap-up - Rapid Growth Ahead: Trends and Opportunities in Latin American Foodservice

Consumer Lifestyles in Pakistan: Consumers Clamour for US-Style Fast Food

Brazil Joins the Ranks of Markets Where Malls are Driving Chained Foodservice Growth