Analyst Insight by Loo Wee Tek - Head of Consumer Electronics
Apple Inc (Apple) officially announced an agreement to acquire Beats Music and Beats Electronics for a total of US$3 billion. Beat Music is the company that offers subscription-based streaming music service much like a smaller Spotify whereas Beats Electronics sells the wildly popular Beats headphones and other accessories.
Source: Beats Electronics
Continue reading "Apple’s US$3 Billion Bet on Headphones and Music Streaming" »
Analyst Insight by Pavel Marceux - Contributing Technology, Communications and Media Analyst
In a global digital landscape driven by surging consumer communications expenditure, there are few segments that can still offer the creative opportunities like the wearable tech market. Though attracting much hype over the past year, wearable smart technologies are yet to become necessary accessories even among wealthy developed-market consumers. Design flaws, cost concerns and narrow niches have held back the segment from entering the mainstream market, despite the recent rapid success of other telecom-focused products such as music players, smartphones and tablets. However, the lack of a clear brand leader and a product yet to capture the public’s imagination offers opportunities to capture what can potentially become a giant global market for wearable tech.
Global Telecom Equipment Expenditure and Smartphone Retail Value: 2008-2017
Source: Euromonitor International from national statistics/Eurostat/UN/OECD/trade sources
Note: Figures are in constant 2013 terms; data for 2014-2017 is forecast
Continue reading "Wearable Tech: Digital Consumers Still Need Convincing" »
Analyst Insight by Pavel Marceux - Technology, Communications and Media Contributing Analyst
Long heralded as the next phase of digital evolution, robotics is becoming less science fiction and more about routine consumer appliances, as developers begin to market price-conscious, artificial-intelligence goods to households. As ownership of household durables continues to rise globally, consumers are increasingly looking for more high-tech appliances, offering opportunities for robotic products. However, their higher price bracket and low marketing exposure pose barriers to uptake.
Global Possession of Selected Household Durables: 2008-2013
Source: Euromonitor International from trade sources/national statistics
Continue reading "Household Robotics Entering the Consumer Market Mainstream" »
Analyst Insight by Daphne Kasriel-Alexander - Consumers Editor
For football fans, normal life will be put on hold for a few weeks this summer as the triumph and tragedy of the World Cup is played out. While some will make the journey to Brazil, for many more, it will be a time for wearing the colours, drinking and socialising, as well as tweeting and posting.
- The usual suspects;
- Anti-football consumption;
- Tourism boon or curse?
- I hate football: Get me out of here!
- Digital TV push in emerging markets;
- Social media now integral to the World Cup experience;
- Money for old rope?
- Building brand Brazil.
- Alcoholic, soft and energy drinks;
- Takeaway food, snacks and fresh meat;
- Flat-screen HD TVs and digital set-up boxes;
- Brazil-themed or related products;
- Smartphone sales may receive a boost, while social media use is likely to surge.
Continue reading "Up for the Cup: How Will the World Cup Impact Consumption Habits?" »
Analyst Insight by Gina Westbrook - Editorial Director
How Reliance on Smart Devices is Influencing Consumer Behaviour
Recent years have seen an explosion in mobile web use. Increasingly powerful devices and apps are capable of fulfilling a multitude of tasks, from entertainment, communication and navigation to shopping, education and health monitoring. As a result consumers are becoming ever more immersed in their own digital worlds, anywhere and anytime. Our new global report analyses the current and future impact of the new mobile-centric lifestyle on consumer behaviour and markets.
Use of Apps: Home and Away 2013
Source: Euromonitor International’s Analyst Pulse survey of July 2013/Strategy Briefing
Continue reading "Strategy Briefing: Mobile Cocooning: How Growing Reliance on Smart Devices is Influencing Consumer Behaviour" »
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2014 will be an active year in terms of product launches in wearable electronics, but it won't be until 2016 that these products will see mainstream success on a global scale. Through 2014 demand for wearable electronics will be dependent on the US and a select few developed markets. But over 2015-2018 we expect to see significant volume sales growth globally as well as a shift from passive wearable electronics to autonomous ones.
Continue reading "Wearable Electronics to Go Mainstream in 2016" »