Consumer Appliances in China Benefit under Subsidy Program

Download this episode as an MP3

In this podcast, Ray Li, research analyst at Euromonitor International, discusses the consumer appliances market in China. Due to a subsidy program set in place by the Chinese government, appliance sales in rural areas have grown significantly. Appliances like washing machines and refrigerators showed moderate growth, but it was air conditioners that benefitted the most. Rural consumers who couldn't previously afford non-essential appliances now could under the subsidy program.

 

 

Consumer Appliance Manufacturing Favours Poland

Sales of consumer appliances in Poland exceeded 2% volume growth in 2011 following a boost in production. Wojciech Orszewski, research analyst at Euromonitor International, states that Poland has now surpassed both Italy and Germany in consumer appliance production. This is largely due to Whirlpool closing its German factory and shifting production exclusively to Poland. In addition, Indesit is building a new factory in Poland that will manufacture cooker hoods; the first of its kind. Poland's geographical location is an ideal place to manufacture appliances as they are easily shipped to both Eastern and Western Europe.

This video is also available on 

Related Posts

• Poland: The new European Leader in Consumer Appliance Production (Podcast)

Corporate Strategies in Consumer Appliances: Growth Through Acquisition

Despite the economic difficulties, small cooking appliances in Western Europe witnessed a positive performance in 2011, with many products performing well in several markets. Per capita expenditure was highest in small cooking appliances than any other small appliance category, increasing 32% between 2006 and 2011 and it is expected to grow a further 26% in the next five years. Expenditure in coffee machines and deep fat fryers are boosting this growth. While consumers replicating the going-out experience at home are driving sales of coffee pods machines, health concerns are fuelling growth in deep fat fryers using minimal quantity of oil.

Download a sample of the report

 

 

High Fashion Fuels Fine Fabric Detergent Demand in Germany and Italy

Analyst Insight by Lee Peart

When it comes to spending on fine fabric detergents, the Germans and Italians lead the way in Western Europe and globally. The popularity of designer labels, along with high disposable incomes, has created a “virtuous circle” of demand in both countries for fine fabric detergent manufacturers such as Henkel, Unilever, Reckitt Benckiser and Colgate-Palmolive. 

A laundry staple for Germans and Italians

While fine fabric detergent sales have been hit by the financial crisis in Germany and Italy, falling by 5% and 2.5% between 2007 and 2011, respectively, spending in the category remains well above the Western Europe average, according to Euromonitor International data. Fine fabric detergents accounted for 9% (Germany) and 11% (Italy) of total laundry value spend in 2011 compared with a Western European average of just 6%. So why do Germans and Italians spend so much on fine fabric detergents?

Procter & Gamble Launching Tide PODS in the US

Download as an MP3

Ian Bell, head of home care and tissue and hygiene research at Euromonitor International, discusses Procter & Gamble's launch of Tide Pods in the United States. The pods are a quick dissolve detergent meant to be dropped into one load of laundry as a liquid soap alternative. Tide Pods have been delayed since summer 2011, and Bell discusses if wary US consumers are ready for a premium laundry product post-recession. Laundry tablets never really gained a foothold in the US, mainly due to dissolvability issues stemming from certain washing cycles in US laundry appliances. Tide Pods claim to solve these issues. Bell discusses the possibility of Tide Pods gaining a position in the US laundry market.

The Euro Crisis and its Impact on Home Care

 

If anything is certain about the financial crisis hanging over Western Europe, it is that nothing is certain. As the EuroZone debt crisis continues, with to date no solution, the potential outcomes of this economic instability are numerous.

 

At the more optimistic end of the spectrum, there is still some hope that EuroZone governments may be able to work together and resolve the situation by agreeing and sticking to strict new borrowing rules, with Italy and Spain getting bail-outs from the European Central Bank as part of the deal. At the opposite end of the vast number of possibilities is the worst-case scenario – a total collapse of the EuroZone and the euro as its problems prove insurmountable.

Gastro 2012

Date: March 14-16, 2012 
Location: Helsinki, Finland
Event Description: Gastro is the leading trade fair for the hotel, restaurant and catering sector in the northern Baltic Sea region. Approximately 18,000 professionals visited Gastro in 2010. The program includes such product groups as foodstuffs, soft drinks, ciders, beers, industrial cooking equipment, shop equipment and fitting, interior fittings, furniture and tablesettings, working clothes and accessories, packages and many other related products and services.

For more information, please click here.

 

Innovation in Consumer Appliances

The United States consumer appliance industry is likely to suffer a 1 percent decline in major appliances this year. Howard Telford, Research Analyst at Euromonitor International, explains the steps that some appliance manufacturers are taking to provide value to consumers both in technological features and creative design.

Some examples of these innovations include:

• Samsung's 'smart fridge' with a built in touchscreen and pre-loaded apps
• LG's 'Think Technology', which syncs smartphones with new appliances

 This video is also available on 

Related Posts

• Energy Efficiency and Connectivity in Consumer Appliances (Video)

Industria de los detergentes: El desafío de innovar en América Latina

La mayor inclusión de las mujeres al trabajo, más acceso al crédito y la “nueva forma” de lavar la ropa en América Latina está generando cambios en la industria de detergentes y lavadoras.

El investigador asociado de América Latina, Marco Salazar, analiza las oportunidades para estas industrias en la región y el cambio de hábito de los consumidores a la hora de elegir y comprar estos productos.

Este vídeo también está disponible en 

Poland: The new European Leader in Consumer Appliance Production

 

Download this file as an Mp3

According to Euromonitor International research, production of major appliances in Poland is expected to grow by 23% in volume terms in 2011. In this episode of Globalcast, Raffaella Traverso, Consumer Appliances Research Analyst, explains the large growth in production and the key reasons behind Poland's booming appliance production.

Learn about:

• The reasons behind multinational companies relocating production to Poland
• The future development of appliances expected for Poland
• The consequences of investments made by Korean companies in Poland