Home » Consumer Appliances

134 posts categorized "Consumer Appliances"

April 23, 2015

Electric Toothbrushes Thrive in Developed Markets

Thidathip TawichaiAnalyst Insight by Thidathip Tawichai - Consumer Appliances Analyst

View Thidathip Tawichai's profile on LinkedIn

Electric toothbrush posted a global volume CAGR of 4% from 2009-2014. Western Europe accounted for 79% of global absolute volume growth, led by France, Germany and Italy. There are a few reasons why developed markets are driving growth: Affordability among high disposable incomes consumers, preference for premium dental care, and the concerted efforts of manufacturers in launching products utilising advanced technology. Having said that, consumers in emerging markets with rising disposable incomes - notably China, Mexico and Russia - are also expected to drive growth of electric toothbrushes over the next five years. 

Electric toothbrushes - higher unit prices and higher maintenance expenses

According to Euromonitor International’s data on consumer appliances, the global unit price of toothbrush is around US$55 per unit in 2014, compared to just US$1-2 for manual. The price of electric toothbrush replacement heads is also high (US$10). Since dentists typically advise patients to change toothbrushes every three months for better cleaning, consumers need to spend at least US$40 per year to maintain the usage of electric toothbrushes. In contrast, consumers who use manual toothbrush will spend at most US$4-8 per year.

Continue reading "Electric Toothbrushes Thrive in Developed Markets" »

March 22, 2015

BSH’s Opportunities in the Brazilian Built-In Appliance Market

Stovetop-banner

Listen as MP3

Brazil was the third-fastest growing market for built-in appliances in 2014, driven primarily by cooking appliances which saw 7% growth last year.  This podcast examines Brazil's competitive landscape, BSH's past activities in the market before withdrawl and where the company could succeed if it re-entered today.  Listen for complete insights.

Continue reading "BSH’s Opportunities in the Brazilian Built-In Appliance Market" »

March 4, 2015

The Rising Power of Female Consumers

Female-Consumer-Banner

The global female population totalled an estimated 3.6 billion in 2014 and is expected to reach 4.2 billion by 2030. Average disposable income amongst women is the highest it's ever been, and women are living longer than men.

What are you doing to reach this growing market?

Recording
View now to learn:

  • The size and distribution of the female consumer market
  • Literacy and education rates
  • Labour participation
  • Purchasing power

 

Continue reading "The Rising Power of Female Consumers" »

February 20, 2015

Euromonitor to Speak at the 2nd Pan-European Retail Summit for TCG

Summit2_960x410-(1)_Logo

Date/Time: Wednesday April 22 - Thursday 23, 2015

Location: Madrid, Spain

 

The Presentation

Date/Time: Wednesday April 22, 2015 at 5 p.m.

Speaker: Alexander Goransson, Lead Research Analyst

Topic: TCG at a cross roads in Europe: What does the future hold for European TCG retailers?

Description: Electronic and appliance retailers experienced turbulent few years marked by stagnation, retrenchment and consolidation driven by the changing consumer expectation and strong competitive pressure from pure players. The presentation will outline the growth opportunities for TCG retailers in Europe and will highlight winning strategies of the leading store based and online retailers. The presentation will combine Euromonitor unique store based and internet retailing data for TCG sales with socio-economics, and consumer preferences.

Continue reading "Euromonitor to Speak at the 2nd Pan-European Retail Summit for TCG" »

January 30, 2015

Fashion Friday: The Global Landscape for Hair Care Appliances

Hairdryer-banner

Download as MP3

Hair care appliances have a 243% penetration rate in the US market. Consumers are purchasing multiples as products are becoming more multifunctional, adding features like speed, power or moisturizing care. The biggest growth markets for haircare appliances in the next few years will be in the Middle East and Africa as western lifestyle influence and growing expat population drive consumer demand.

Continue reading "Fashion Friday: The Global Landscape for Hair Care Appliances" »

January 28, 2015

Are Beauty Devices Changing the Rules in Skin Care?

Nicole_TyrimouAnalyst Insight by Nicole Tyrimou - Beauty and Personal Care Analyst

View Nicole Tyrimou's profile on LinkedIn

While beauty devices have been part of the beauty market for some time – from hair dryers to straighteners and laser hair removal – it has only been in the past five years that the category has expanded into skin care. Increasing demand for more sophisticated offerings in skin care in mature markets as well as skin care’s great dependence on the gadget-loving Asia Pacific region has helped beauty devices garner more attention in skin care.

Facial cleansers – the entry-level category

The acquisition of Clarisonic by L’Oréal in 2011 cemented facial cleansing devices as the entry-level skin care category. With design based on the principle of the electric toothbrush, their popularity has grown for three key reasons. Their high-performance characteristics cater to consumers’ desire for greater efficacy and more specialised products in skin care. Their claims going beyond thorough cleansing to improving skin quality by reducing the appearance of pores and skin tone adds value for consumers. Lastly, the major media buzz and beauty bloggers’ endorsements of facial cleaners have elevated their image to a “fashionable” or even “cult” beauty product for beauty enthusiasts.

Continue reading "Are Beauty Devices Changing the Rules in Skin Care?" »

December 11, 2014

Microwaves and Food Preparation Appliances Booming in India

Thidathip TawichaiAnalyst Insight by Thidathip Tawichai - Consumer Appliances Analyst

View Thidathip Tawichai's profile on LinkedIn

Microwaves and food preparation appliances in India experienced volume CAGRs of 9% and 7%, respectively, over 2009-2014. The absolute volume growth rates of both categories over the last five years posted the second largest volume gains in Asia Pacific after China. There are a few reasons why these food-related appliances are becoming popular in India. The main reasons are driven by the influence of Western food, which is the latest trend, persuading Indian consumers to cook Western food at home. Additionally, Indians like to cook from scratch, driving them to purchase combination microwaves and food preparation appliances to cook more easily using raw ingredients. Moreover, efforts by multinationals, which continue to launch new localised products with the latest technology, also boosted the sales of these products to local consumers. Prospect-wise, it is also expected that these food-related appliances will continue to grow over the next five years due to the faster pace of living among Indian consumers, driven by an increase in double-income families in India in addition to stronger demand among Indians to stay healthy by cooking food at home.

Continue reading "Microwaves and Food Preparation Appliances Booming in India" »

December 10, 2014

5 Key Findings in Consumer Appliances

The latest findings from Euromonitor International’s consumer appliance research team highlights trends in both major and small appliances as well as insights for trade statistics including production, imports and exports.

Continue reading "5 Key Findings in Consumer Appliances" »

December 5, 2014

Pod Coffee Machines Impacting Sales of Kettles

Daniel GrimseyAnalyst Insight by Daniel Grimsey - Senior Research Analyst

View Daniel Grimsey's profile on LinkedIn

Coffee machines, particularly pod coffee machines, have been one of the best performing categories in small appliances across the world in recent years. Euromonitor predicted that worldwide over 29 million pod coffee machines will be sold in 2014, up 11% from the year before. The pod coffee machine category has grown so large, and so fast, that it is now having an impact upon other categories, most notably kettles.

Nespresso bridging the instant coffee/fresh coffee divide in Australia

Prior to the launch of Nespresso and other pod coffee machines, the market for coffee machines across the world was largely a replacement market.  You were either a household who used a coffee machine, or one that didn’t.  If you didn’t have a coffee machine you probably felt that those who did were insufferable coffee snobs, not an ideal environment for increasing penetration rates of coffee machines.

Continue reading "Pod Coffee Machines Impacting Sales of Kettles" »

November 10, 2014

Consumer Appliances Volume to Grow by 4.3% Globally in 2014

LaundryCare-Header

According to our newly released 2014 Consumer Appliances findings, small appliances volume sales will surpass major appliances and grow by 22% globally by 2019. Global consumer interest is turning towards small appliances such as air treatment, cooking appliances and vacuum cleaners, which reflects the huge demands for health care and life enhancing products. More than half of global sales of these products are coming from China, followed by France, Japan and Turkey.

Light fryers which use a tiny amount of oil to fry food, have been the best performing appliances among consumers in 2014, growing by more than 20% globally in volume terms.

“With obesity rate on the rise worldwide, light fryers are expected to grow in forecasted years,” says Head of Consumer Appliances at Euromonitor, Jamie Ko. “Philips and Groupe, SEB are dominant within the market with more than 70% share globally in 2014. As manufacturers look into products related to health care, there will be more products with related functions and features launched over the next few years.”

Continue reading "Consumer Appliances Volume to Grow by 4.3% Globally in 2014" »

Subscribe

 RSS Feed

Receive New Posts via Email:

 

Join us on...


Filter by Category

Filter by Geography

Filter by Industry

Recent Posts

Electric Toothbrushes Thrive in Developed Markets

BSH’s Opportunities in the Brazilian Built-In Appliance Market

The Rising Power of Female Consumers

Euromonitor to Speak at the 2nd Pan-European Retail Summit for TCG

Fashion Friday: The Global Landscape for Hair Care Appliances

Are Beauty Devices Changing the Rules in Skin Care?

Microwaves and Food Preparation Appliances Booming in India

5 Key Findings in Consumer Appliances

Pod Coffee Machines Impacting Sales of Kettles

Consumer Appliances Volume to Grow by 4.3% Globally in 2014