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Toys and Games

Showing 65 - 96 of 179 documents
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Lessons from Spielwarenmesse 2015

Star Wars is currently one of the most significant licensed properties in the world, with a fan base that spans generations. Its license can be found in nearly every area of retail, especially toys and games, where there are countless traditional toys and video games based on the property. And, despite the fact that the […]
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Virtual Reality vs Augmented Reality

Star Wars is currently one of the most significant licensed properties in the world, with a fan base that spans generations. Its license can be found in nearly every area of retail, especially toys and games, where there are countless traditional toys and video games based on the property. And, despite the fact that the […]
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Event Recap: Brasil Games Show 2014

During 8-11 October, the Brasil Games Show (BGS) fair was held in São Paulo. The fair is the biggest of its kind in Latin America, and serves as a display for new global and local trends, as well as offering matchmaking possibilities for the video games industry. Brazil shows major potential: On the vanguard of […]
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The Top Three Trends in Video Games

The video games industry is forecast to post sales growth of over US$23 billion globally over the 2013-2018 period. With a 6% CAGR over the forecast period, video games is expected to be far more dynamic than traditional toys and games, which is expected to record a CAGR of 3% over the same period. Many […]
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US To Overtake Japan in Mobile Games

Globally, digital gaming now represents 27% of video games sales in 2013, with mobile gaming being one of the most dynamic categories within digital gaming, growing by 10% in value terms. Japan is the largest mobile gaming market globally at US$1.1 billion, making up 20% of the global mobile games category. However, growth is forecast to […]
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Euromonitor to Speak at World Congress of Play 2014

Event Dates: September 8-10, 2014 Event Description: Global Toy Experts and Creativity, Inc. Proudly Present the 2nd annual World Congress of Play – A conference that brings all the play industries together in one place at one time. Categories include Video Games, Traditional Toys, Digital Play, Board Games, Music, Entertainment, Theme Parks and more. Bringing […]
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New 2013 Toys and Games Data Published

Traditional toys and games and video games performed well in 2013 with each segment recording about 4% growth and 2014 will be a record year for global growth overall. In the next five years, Euromonitor expects China to be the fastest growing market for toys and games with a projected value growth of over 9%. […]
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Global Toys Sales Record Accelerating Growth

download as pdf Euromonitor International’s latest research reveals another year of accelerating global growth for toys sales in 2013, with a deepening discrepancy in performance between developed and emerging regions. Value sales of traditional toys and games remained flat in North America and Western Europe, while global growth was underpinned mainly by Latin America and […]
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Licensing Domestic Properties a Key Growth Strategy for Toys and Games Companies in Japan

Licensing remains a key growth strategy for toy manufacturers to drive sales within the traditional toys and games market. In Japan, the majority of popular licenses are homegrown characters. Besides the well-known Hello Kitty character, there are many popular and long-established domestic characters such as Anpanman and Doraemon that play key roles in toy companies’ […]
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China and the US at Odds in Online Games

Globally, online games is forecast a gain of more than US$4.7 billion in absolute terms over 2012-2017, making it one of the fastest growing categories in video games. However, not all markets will contribute to this growth. In the US, online games sales have shifted from a subscription payment model to a free-to-play system, hence the […]
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