Drylock Technologies to Enter the US Diaper Market

by May 15th, 2016

In 2016, Belgium’s Drylock Technologies announced its partnership with the US’s Parasol Company, a subscription-based marketer of baby diapers. Parasol diapers are positioned as premium eco-friendlier lifestyle diapers that combine style and performance. The partnership will provide Drylock’s fluffless technology with the footing in the US market, the second largest diaper market globally. Download as […]


Competition in Scandinavian Beauty Market Intensifies as Apparel Retailers make their Move

by May 3rd, 2016

Apparel retailers have been a significant retail channel in the Scandinavian beauty and personal care market, particularly in Norway and Sweden. Through the years apparel retailers like H&M and Cubus have built extensive brand portfolios with both mass market brands and brands from leading fashion houses. Now, these retailers are moving into the beauty and […]


Fashion Friday: The Latin American Beauty and Apparel Market

by April 29th, 2016

The current economic situation in Latin America is stagnant. GDP is growing slowly and financial markets are unstable. Nevertheless, consumers in Latin America are empowered and demanding more from their products. Fast fashion companies understand this, and are bringing fashion forward products to Latin America without the high prices. In beauty, companies are not branding […]


The Rise of Cold Brew Coffee

by April 28th, 2016

Cold brew coffee is a method where coffee grounds are steeped in cold or room temperature water instead of hot water. The resulting drink is less acidic than regular coffee, and proponents say consumers can use less sweeteners as a result. Cold brew coffee ties into the rise of specialty coffee shops in the United […]


Pinpointing Growth for Away-From-Home Tissue using Consumer Foodservice Data

by and April 27th, 2016

When looking at away-from-home tissue products, developed markets do not offer much growth as many of the markets are already saturated. Manufacturers should be examining the growth of correlating industries to examine new areas for growth, especially in the consumer foodservice industry. Monitoring growth in the foodservice industry can give away-from-home tissue companies a better […]