Monthly Health Series: Smart Accessories and Wearables in Athleisure and Health Consciousnesses

by , and October 25th, 2016

Since the launch of the Apple Watch, smart accessories have permeated many different industries. However if each individual market is examined, the popularity of smart wearables is varied depending on the consumer perception. For instance, in South Korea, they are considered tech-savvy and as a result the male population is more receptive to wearables. However […]


Product Development of Soft Drink Companies: A Look Ahead

by October 18th, 2016

A common theme among soft drink companies is an effort to bring more premium products to the mass market by using familiar brands with upgraded packaging, added functional benefits and new flavours. Many soft drink companies are attempting to counteract their underperforming carbonates with premium still beverages. Both PepsiCo and Coca-Cola have been somewhat successful […]


The Future of the Global Working Environment

by October 14th, 2016

In order to understand the future work environment, it is necessary to understand the age demography that will comprise most of the workforce and the characteristics determining their lifestyle and subsequent preference for work environment. By 2030, millennials and generation Z will comprise most of the working population, equaling 3.4 billion in number. These workers […]


The Great Retail Catalogue Debate

by October 8th, 2016

With apparel and homewares increasingly sold online, it makes sense that a number of high profile retailers have discontinued their catalogues in recent years. To many, the costs of maintaining a catalogue simply outweigh what customers are still willing to spend via catalogues. This logic may be flawed. Despite a lack of orders via mail, […]


Samsung to Acquire Viv Labs

by and October 6th, 2016

Samsung announced this week about its decision to acquire Viv Labs founded by Siri creators, to accelerate its development in artificial intelligence. With Viv’s advantages over Apple’s Siri and other voice control assistants, Samsung will increase its global competitiveness in connected home and drive greater synergies between its electronics and appliances business. Download as an […]


Fashion Friday: Chinese Tourists Looking to Australia as a Fashion Destination

by September 30th, 2016

Chinese tourists are visiting Australia with the intention to shop. Many of these tourists are buying luxury brands while they visit Australia, as the country has built its status as a luxury shopping destination with the arrival of many global luxury companies. National tourism campaigns are also specifically directed at Chinese tourists. According to Euromonitor […]


State of Consumer Foodservice in Brazil

by September 23rd, 2016

The Brazilian market has faced many challenges this year, including an incredibly difficult operating environment and low consumer confidence in the midst of recession. Despite this, and while nearly all categories record declining value in constant terms, 100% home delivery/takeaway and the larger online ordering and delivery segment have emerged as rare centres of growth, […]


Unilever in “Green” Acquisition Mode: Where do Diapers and Toilet Paper Fit In?

by September 22nd, 2016

Unilever’s recent announcement of a potential deal with the Honest Company, followed by the acquisition of the Seventh Generation company, signal the company’s quest for products with eco-friendly positioning. The acquired portfolio, however, also includes disposable hygiene and consumer tissue products. This podcast discusses the place of the disposable products in the Unilever portfolio and […]